Raw materials are at the heart of so much of what happens in the apparel industry. And as a result the relative health, output and price of cotton is of particular concern for many. To supplement Sourcing Journal’s ongoing market data, this episode focuses on the dominant factors impacting cotton supply and demand, how the U.S. stacks up against other cotton growing nations and the advances taking place on the sustainability front.

Jon Devine, Cotton Incorporated senior economist, details the “volatility and uncertainty” that may lie ahead as a result of a potential change in demand in China, weather related challenges elsewhere and the escalation of the trade war between the U.S. and China.

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