Course of Action

Travis Chambers is the founder of Chamber Media — an agency that creates scalable social videos. They’re responsible for some of the biggest viral videos on YouTube.

In this episode, you’ll learn...

1. Travis’s best tips for writing great content on Linkedin and why he prefers it to any other social network.
2. How Travis went from having no personal brand to building a massive following on Linkedin.
3. Travis’s key to getting people’s attention that almost no one else uses.  

Philip Rykwalder is one of the top cavers in the United States. He’s also the owner of Southern States Properties. In less than 2 years, Philip has gone from knowing nothing about real estate to owning over 30 rental houses and buying a new rental house each week.

In this episode, you’ll learn...

1. How Philip trains his team in 5 minutes a week
2. Exactly how Philip generates $1 million in cashflow from his rental properties
3. Why Phillip spends over 30% of his time asking questions and developing vision

Dennis Yu is one most influential people in digital marketing and facebook advertising. He used to run analytics at Yahoo, he’s held leadership positions at American Airlines, and now he runs a digital marketing agency called Blitzmetrics that partners with schools to train young adults marketing. Their clients include everyone from Rosetta Stone, Golden State Warriors to Nike. That aside, he’s one of the most down to earth, smartest guys you’ll ever meet.

Here are a few things you’ll learn in the episode:

1. The 3 Pillars of Authority: content, people and properties and how each works to build real, lasting authority.
2. The difference between emotional and rational thinking when making a purchase decision and how most companies miss the mark by trying to make the potential buyer do both at the same time.
3. How to build a topic wheel with your content to create lasting authority on and off your site.

Stu Grimson knows a thing or two about career diversity. He’s experienced success at every end of the spectrum — from becoming one of the greatest NHL enforcers of all time to a successful lawyer, broadcaster, business developer, and more.

Here are a few things you’ll learn in this episode:

1. How Stu dealt with drastic change over his career, always finding a way to make it positive.
2. The lesson he learned from a former coach that applied to business as much as hockey.
3. How Stu overcame uncertainty and self-doubt in law school after retiring from hockey (and how he used that mindset to move confidently into every venture he set his mind to).  

Craig Kautsch, a lifelong entrepreneur, founded Avocet Ventures, a portfolio real estate company that has cracked the code in providing homeownership to low-income families in DFW. His company has made a huge impact in the lives of families that wouldn’t otherwise be able to own a home. He has purchased, restored, and sold more than 600 houses in DFW. In 2016, Craig launched Indwell Realty, a business development company where real estate agents can build their perfect real estate career.

Here's a few things you'll learn in this episode:

• The mistake that Craig made that cost him to be upside down over million dollars and how he bounced back.
• What is a circle of excellence? And why not having one prevents most entrepreneurs from reaching peak performance.
• How learning to better ask better questions has been the secret jet fuel for Craig’s career.  

Marshall Morris is the COO of Homelife Media, a media company that went from owning a single site about dogs to one of the biggest brands in the pet industry in three years with over 17 million followers online. This episode explores how listening to their audience has (literally) changed how they do business. Marshall shares practical strategies to apply the lessons they've learned to your business. 

In this episode, you’ll learn:

• From a company that’s spent over $11 million on Facebook in last 3.5 yrs and the insights they’ve learned that you can apply to your business.  
• Why they’re doing the opposite of everyone else and moving from online to retail and how customer feedback has played a huge role it that process.
• What it means to truly care for your customers and a few strategies to implement customer care at scale for your business.