We are all getting barraged on TV, in Social Media, in our Email ... EVERYWHERE ... by syrupy ads from brands telling us that "We are in this, together." What a load of crap.

In this episode, Jeff grabs the mic and vents about this annoying trend and describes how this kind of opportunistic marketing might be well-intentioned, but can actually hurt your brand. It'a ore of a rant, actually.

Welcome to the JeffEffect.