Mind Pump: Raw Fitness Truth

1280: COVID-19 - The Death of the Gym Industry?

04.27.2020 - By Sal Di Stefano, Adam Schafer, Justin Andrews, Doug EggePlay

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In this episode, Sal, Adam & Justin discuss the future of the gym industry in the wake of the COVID-19 pandemic. Will it survive? This episode features the perspective of leaders in the gym industry, from the owner of a local personal training studio to the founder of 24 Hour Fitness. A conversation with Breann Mitchell, Director of The Bay Club Company. How are Bay Clubs handling the shut down right now both with staff and members? (2:30) The interesting strategy they have implemented and how it is working out. (3:45) What are they doing to bring value to members so they can keep paying dues? (4:28) Their plans for re-opening. (5:20) The outlook on the future of Bay Clubs. (7:14) A conversation with Scott Howell, CEO of Red Dot Fitness.  How is Red Dot handling things at this moment? (7:45) Ways they’re bringing value and service to their clients to keep some revenue coming in. (9:53) How many members did they lose? (10:50) Their plans on re-opening when they get the green light. (12:08) Optimistic or pessimistic for the future? (13:25) A conversation with Jason Khalipa, CrossFit pioneer, and gym owner. How he is managing his business at the moment. (14:40) How he is working with his members. (15:58) Is he worried about the future of his business? (17:40) How will he move forward when things reopen? (18:38) Will he have to change his business model based on new restrictions? (19:20) Will the average CrossFit box die? (20:17) What does the future look like for the CrossFit box owner? (21:45) Switching to digital the way of the future? (23:13) A conversation with Brendon Ayanbadejo, Super Bowl Winner, and Orangetheory Fitness owner. How have his businesses been impacted? (24:23) Their plans for re-opening. (25:35) How will this affect their membership prices? (26:36) Is he fearful about the future? (27:06) How COVID-19 is affecting the new small business franchisee? (27:55) A conversation with Mark Mastrov, fitness empire builder of 24-Hour Fitness and current President/CEO at Fitness Holdings Inc. How have his businesses handled the shut-down? (29:00) Have they gone digital to try and bring in revenue? (30:03) How they plan on operating when allowed to re-open. (31:00) Creating a strong community and a healthy environment. (33:15) How will they profit with fewer people in their facilities? (34:37) Mark’s candid take on the impact of COVID-19. (36:20) What is the future of the entire gym industry? (37:18) A Mind Pump candid recap of the conversations had. (39:35) Related Links/Products Mentioned April Promotion: MAPS Prime/Prime Pro ½ off! **Code “PRIME50” at checkout** Special Promotion: MAPS Anywhere ½ off!! **Code “WHITE50” at checkout** Visit Everly Well for an exclusive offer for Mind Pump listeners! **Code “mindpump” at checkout** Bay Club: Sports + Fitness Red Dot Fitness Jason Khalipa Brendon Ayanbadejo Orange Theory Fitness Fitness Holdings Inc Tonal: The World's Most Intelligent Home Gym The Nearly Invisible Interactive Home Gym | MIRROR Mind Pump Free Resources Featured Guest(s) Breann Mitchell (@bod_by_bree)  Instagram Red Dot Fitness (@red_dot_fitness)  Instagram Jason Khalipa (@jasonkhalipa)  Instagram Brendon Ayanbadejo (@brendon310)  Instagram  

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