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Cracking the Xiaohongshu code: Why Red Note Is China's retail goldmine
🛍️ In this episode of IADS Retail Park, Maya and Anchita unpack Xiaohongshu (Red Note)—the platform transforming how international retailers reach 350 million affluent Chinese consumers.
📖 Read the full IADS Exclusive: “Unlocking Chinese Consumer Trends via Xiaohongshu” 👉 Access the exclusive here
For more insights, follow us on LinkedIn at International Association of Department Stores - IADS, subscribe to our Substack, and visit www.iads.org.
Get full access to IADS’ Exclusive Insights at iads.substack.com/subscribe
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By International Association of Department Stores - IADS🛍️ In this episode of IADS Retail Park, Maya and Anchita unpack Xiaohongshu (Red Note)—the platform transforming how international retailers reach 350 million affluent Chinese consumers.
📖 Read the full IADS Exclusive: “Unlocking Chinese Consumer Trends via Xiaohongshu” 👉 Access the exclusive here
For more insights, follow us on LinkedIn at International Association of Department Stores - IADS, subscribe to our Substack, and visit www.iads.org.
Get full access to IADS’ Exclusive Insights at iads.substack.com/subscribe