As digital commerce matures, brands are realizing that traffic alone does not translate into growth. The real challenge lies in understanding fragmented user journeys, identifying intent in real time, and building systems that can convert attention into meaningful outcomes. In Episode 8 of Crafting Bharat Season 3, presented by AWS Startups & an initiative by NewsReach, we explore how Nitro Commerce is rethinking the foundation of e commerce by transforming anonymous user data into actionable insights through AI and cloud infrastructure. Join Gautam Srinivasan in conversation with Umair Mohammad, Founder of Nitro Commerce, as they unpack the future of intelligent, scalable commerce.
Watch now on Crafting Bharat’s YouTube Channel.

As more Indians enter the investing ecosystem, wealth management is shifting from product led advice to a more nuanced, data driven and behaviour aware approach. In a market defined by volatility, the real differentiator is not just returns, but the ability to manage risk, build trust, and guide investors through uncertainty. In Episode 7 of Crafting Bharat Season 3, presented by AWS Startups & an initiative by NewsReach, we explore how Dezerv is rethinking wealth management by combining human judgment with technology, creating portfolios that align with real world investor behaviour while leveraging cloud infrastructure for scale and precision. Join Gautam Srinivasan in conversation with Sandeep Jethwani, Co founder of Dezerv, as they unpack the future of investing in a digital first India. Watch now on Crafting Bharat’s YouTube Channel.

As digital ecosystems expand, cybersecurity is no longer just a layer of protection, it has become a critical business enabler. With organizations managing multiple tools and increasingly complex infrastructures, the need for unified, outcome driven security platforms has never been more urgent.

In Episode 6 of Crafting Bharat Season 3, presented by AWS Startups, an initiative by NewsReach, we explore how Infopercept is transforming cybersecurity by consolidating fragmented systems into a single, scalable platform powered by cloud and AWS capabilities. Join Gautam Srinivasan in conversation with Jaydeep Ruparelia, Founder and CEO of Infopercept, as they unpack the journey of building a Made in India cybersecurity platform designed for global scale.
Watch now on Crafting Bharat’s YouTube Channel.

India’s credit ecosystem is being redefined, shifting from traditional, one size fits all lending to a smarter, more personalized and purpose driven approach. At the center of this evolution is a new generation of fintech platforms using AI, data, and deep consumer insights to make credit seamless, intuitive, and aligned with real life needs.

Discover how Fibe is building a tech first lending platform for young India, where credit becomes invisible, instantaneous, and designed around life goals, not just transactions. Join host Gautam Srinivasan in conversation with Akshay Mehrotra, MD and Group CEO of Fibe, in Episode 5 of Crafting Bharat Season 3, presented by AWS Startups and an initiative by NewsReach.
Watch now on Crafting Bharat’s YouTube Channel.

While retail banking has become seamless and intuitive, corporate banking still operates within layers of complexity, fragmented systems, and manual processes. This episode explores how that gap is being addressed by rethinking the very foundation of transaction banking through unified, API driven platforms.

Dive into the journey of building TransBnk, where technology meets deep financial expertise to simplify multi bank operations, enable real time insights, and create scalable infrastructure for modern businesses. Join Gautam Srinivasan in conversation with Vaibhav Tambe, Co founder and CEO of TransBnk, as they unpack the future of transaction banking and the role of AI and cloud in driving this shift, in Episode 4 of Crafting Bharat Season 3 is presented by AWS Startups and is an initiative by NewsReach.
 Watch now on Crafting Bharat’s YouTube Channel.

India’s healthcare system is undergoing a fundamental shift, from isolated hospital silos to a connected, patient-centric ecosystem. At the heart of this transformation is technology, enabling better decisions, seamless coordination, and continuous care beyond the hospital walls. MyHealthcare is leading this change by building a modern healthcare operating system that empowers doctors, hospitals, and patients alike bringing efficiency, intelligence, and accessibility to care delivery.
Discover how a media professional turned founder is reimagining healthcare infrastructure with a cloud-first, AI-powered approach. Join host Gautam Srinivasan in conversation with Shyatto Raha, Founder & CEO of MyHealthcare, in Episode 3 of Crafting Bharat: Season 3, presented by AWS Startups and an initiative by NewsReach.
 Watch now on Crafting Bharat’s YouTube Channel.

Storytelling in India is being reimagined for a mobile-first generation, where content is shorter, sharper, and deeply personalized. What was once considered experimental is now becoming a powerful format, with micro dramas and audio series capturing attention at scale across Bharat.

In Episode 2 of Crafting Bharat Season 3, presented by AWS Startups and an initiative by NewsReach, we explore how Kuku is building the future of storytelling by blending content, technology, and user insights, while leveraging AI to scale production and reach new audiences. Join Gautam Srinivasan in conversation with Lal Chand Bisu, Co-founder and CEO of Kuku, as they unpack the journey of turning stories into a scalable digital business.
Watch now on Crafting Bharat’s YouTube Channel.

Before the headlines, before the spotlight, and long before success became visible, there were founders quietly building, taking risks, and shaping ideas into reality. Crafting Bharat: Season 3 goes beyond the surface to explore the mindset of founders who move fast, think big, and take on challenges that are redefining India’s future. After highlighting innovation in Season 1 and showcasing the rise of new-age Bharat in Season 2, this season dives deeper into what truly drives these builders their vision, grit, and the “superpowers” behind their journeys.

In moments of crisis, time isn’t just critical, it is everything. Yet, for years, India’s fragmented emergency response system has struggled to deliver when it matters the most. RED.Health is changing that narrative by building a technology-led, highly reliable network that goes beyond speed—bringing precision, coordination, and trust to critical care at scale. From reimagining ambulance networks to leveraging AI for real-time decision-making, this conversation unpacks what it truly takes to build a system that can save lives consistently.