I am so thrilled to welcome Terri Trespicio to the show so we can dive into the essential conversation of creating a business that supports your life and actually matters to you. Terri Trespicio (“Tress-PEE-shee-o) is an award-winning writer, speaker, and brand advisor, and the author of Unfollow Your Passion: How to Create a Life that Matters to You. Her TEDx talk, “Stop Searching for Your Passion,” has surpassed 7.5 million views, and Hubspot named her one of the “Top 18 female speakers who are killing it".

Listen in to hear:

• How Terri created a business that supports her life
• Challenging the common belief that following your passion is the key to unlocking happiness and success
• How "passion pressure" can be harmful to an entrepreneur
• Why the importance of finding a problem to solve is more more effective than following your passion
• Niching for an industry actually neglects other parts of your brand
• The myth of competition and finding collaboration instead
• How Terri ties happiness to passion and creating a life that matters
• How to look at growing and scaling as a business owner

Connect with Terri:
Website: territrespicio.com
Instagram: https://www.instagram.com/ttrespicio/
LinkedIn: https://www.linkedin.com/in/territrespicio/
The Passion Trap free mini-course: https://territrespicio.com/trap/

Connect with Bethany:

• Agency Website: https://bethanyworks.com/
• IG: @unbreakablebrandspod
• IG: @bethanyworksdesign