Our team had the opportunity to work on a video centric Honor a Mentor campaign with Brandeis University titled "Tuesdays at Brandeis". Lindsay Roth, Director of Direct Marketing & Participation at Brandeis University, sat down with Phil to talk about the creative process that went into planning the project, the results of the campaign, and how you can replicate this at your own institution.

Do you need to touch grass? Are you going to be real in 2023? What does any of this have to do with the video and social media trends for this year? You are not going to want to miss the latest episode of the Create Smarter podcast by 5 Tool Productions.

In this episode, the squad of Marisa Uluski, Brooklyn Murdick, and Kyle MacNaught expound upon growing trends in social media and video. They break down why authenticity matters and the viewing habits of the upcoming generations.

"Everybody and their mothers has heard about AI by now..." says 5 Tool Production's Connor Clougherty. Artificial intelligence has taken

tech headlines by storm, so to stay trendy and to nerd out, the boys at 5 Tool talk about AI in the realm of video production. Is it our friend of foe? How can we use AI as a tool in our work? Listen to this convo and learn some tips and tricks on how AI can potentially optimize your work flow or make you a better content creator!

Delivering an engaging experience to a virtual audience is just as important as it is for the audience that is in person at your event. Listen in as your friends at 5 Tool Productions discuss their experience working the Rhode Island School of Design's 2022 inauguration ceremony! Tyler brings you through the timeline of the event, some of the cool in person features that were set up, and some of the intricate tech we used on site to make the virtual audience as engaged as we could.

After spending three days at the ONUG conference in New York, Kyle, David, and Brooklyn talk all things event production! They cover behind the scenes, managing tight spaces, production tips, and how it all came together in the newest episode of our Create Smarter Podcast.

After covering a multitude of events, Tyler & Phil have picked up on a thing or two about how to get the most out of an event. In our newest episode of the Create Smarter Podcast, we lay out some tips and tricks on how you can cover your event like a media company.

Ever wanted to know how your friends at 5 Tool Productions handle their event coverage? Listen to Phil, Marisa, and Connor talk about their recent trip to Orlando, FL where they covered the 2022 Administrative Professionals Conference! They bring you through their thought process of pre-production, capturing the live event, and how to use that content in promotional material throughout the year!

Follow us, and learn more at 5toolproductions.com.

Come hang out with your favorite 5 Tool Farm Crew in this episode of the Create Smarter Podcast! Your pals Phil, Marisa and Connor talk all things Giving Day as the date fast approaches! They give you tips tricks and even some insight into what we see working for our clients as they prepare and execute their Giving Days throughout the year.

On this episode of the Create Smarter Podcast, Tyler is joined by Liz Monroe from the Flutie Foundation to talk all about live event strategies, how to get everything out of your hybrid event, and why building your brand with the audience is so important!

Have you ever been watching a sports broadcast and suddenly notice a crazy change in camera quality that seemed to have come out of left field? (pun fully intended) Well the 5 Tool boys are back to fill you in on a recent trend that has crept its way from the big screen into your living room! We are talking about high quality, Hollywood style depth of field being introduced to everyday television broadcast. Listen to Kyle, Connor, and Phil chat about its recent appearance in more TV broadcasts, the pros and cons, and how you don't need 8k cameras to use this method in your own videos to make them stand out!