Now, more than ever, streamlining collaboration and project management are critical to a business's success. With the sudden boost in popularity of Microsoft teams as a result of the pandemic, acting as the glue that held company cultures together, Verto became one of the first project management applications to completely embed their tools within Microsoft teams. Verto helps teams streamline processes, organize people and activities, manage complete workstreams and projects, track your programs, and support stakeholders. Marketing Manager, Laura Watts dives into Verto Cloud’s inception and how they provide configurable work and collaboration tools. Laura gives us deeper insight into their robust lead generation strategy, the importance of driving brand awareness, and the power of recycling, reusing, and redistributing quality content.