Joy Gendusa is the Founder and CEO of PostcardMania, a full-service postcard direct mail marketing and online advertising company. Since starting PostcardMania in the late ‘90s in a 600-square-foot cottage, Joy has amassed millions of dollars in sales and now employs over 300 people. Her mission is to empower small businesses with affordable marketing tools that drive growth and success.

In this episode:

In today’s marketplace, which method will garner the best results for businesses: digital or physical marketing? For entrepreneur Joy Gendusa, the better question is: why not both?

As Joy says, the best marketing strategy combines online and offline tactics to appeal to more customers in better ways. By blending direct mail, website optimization, and social media strategies, Joy and her team help business owners reach new levels of growth. So, what is her advice to small and medium-sized businesses looking to revitalize their marketing? 

In this episode of the Systems Simplified podcast, Adi Klevit speaks with Joy Gendusa, the Founder and CEO of PostcardMania, about how she helps business owners increase their leads and sales through a combination of direct mail and digital marketing. Joy shares her inspiring story of entrepreneurship, her tips for generating more five-star reviews, and the PostcardMania systems that will transform your marketing strategy.