The Profitable Creative

Creating Community Through Pickleball | Evan Kuterbach


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PROFITABLE TALKS...

In this episode, Christian Brim interviews Evan Kuterbach, the founder of Canyon Pickleball, who shares his journey from a corporate career to entrepreneurship. Evan discusses the inspiration behind his business, the challenges he faced, and the importance of inclusivity in the pickleball community. He emphasizes the need for vulnerability in business partnerships and the lessons learned about money management. The conversation highlights the entrepreneurial mindset of seeing opportunities and solving problems, as well as the significance of defining success on personal terms.

PROFITABLE TAKEAWAYS...

  • Evan's entrepreneurial journey began after the birth of his daughter.
  • Canyon Pickleball focuses on inclusivity and community.
  • The business model is e-commerce, selling pickleball paddles and apparel.
  • Evan emphasizes the importance of vulnerability in business partnerships.
  • Success is defined by personal values, not just financial metrics.
  • The importance of understanding skills and outsourcing in business.
  • Inclusivity is a core value of the Canyon Pickleball brand.
  • Evan learned about money management post-college.
  • The entrepreneurial mindset involves seeing opportunities beyond skill sets.
  • Building a brand identity requires a clear mission and values.

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The Profitable CreativeBy Christian Brim, CPA/CMA