In this episode Shayne Tilley talks about creating digital products, sharing his hot tips to help you through the process from development through to pricing and delivery, as well as everything else in between.

Shayne Tilley

Shayne loves working at the heart of growing online businesses. From product management and innovation through to monetization techniques, community development, support and social media.

His practical, to-the-point style has garnered lots of fans and his ability to build lasting businesses with proven digital marketing techniques has created a well-deserved reputation.

Shayne has been heavily involved some some of Australia’s most successful online businesses including SitePoint, ProBlogger, AVG Australia, I Quit Sugar with Sarah Wilson and 99designs.

You can follow Shayne Tilley on LinkedIn, Twitter, or Google+

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Creating Digital Products

In this episode we explore

* An overview of what digital products are.

* Examples of some of the more common digital products that businesses create, including the best digital products to start with.

* The benefits of creating a digital products over physical products.

* Various resources that can assist us in the process of developing a digital product.

* The steps involved in creating a digital product.

* Tips to demonstrate the value of a digital product and the best way to price digital products for maximum ROI.

* The technology is needed to create and sell digital products.

* The best way to sell and deliver digital products.

Resources discussed in the show

* The Blogger’s Guide to Online Marketing

* Online Marketing Inside Out

* The Dark Art of Product Pricing

* Big Commerce

* Woo Commerce

* Easy Digital Downloads

* Infusionsoft

* Investment Partnerships: Katrina McCarter

* 12WBT – Michelle Bridges 12 Week Body Transformation

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