What does it look like to build a planned giving program from the ground up? Host Ali Schneider talks with Kelsey Tyler of Second Harvest Heartland about her journey from major gifts to planned giving.

You’ll discover:

• The unique challenges of starting a planned giving program

• Lessons from transitioning between major giving and legacy giving

• Kelsey’s approach to cultivating stronger donor relationships

🎧 Listen now for insights on creating and expanding a successful planned giving program.

Key Topics/Themes: Planned giving launch, donor relationships, program growth, major giving transition