Creating content that gets shared is the ultimate goal, and in this episode, we’ll show you how to do just that. From eye-catching thumbnails to leveraging the latest trends, discover the secrets to making your content irresistible. Learn why shareability matters and how to design content that people can’t wait to pass along.

What You'll Learn

1. The difference between creating in business and creating art.
2. Challenges of harmonizing creativity in marketing and how to overcome them.
3. Balancing traditional and modern brand marketing to tell compelling stories.

Shareable content is key to expanding your brand’s reach, and this episode is all about how to create it. We discuss the importance of compelling thumbnails, staying on top of trends, and crafting content that your audience wants to share. Get insights on designing content that captures attention and encourages sharing, amplifying your brand’s visibility.

About Our Guest

With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.

Learn More Here

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• Christopher Khoo on LinkedIn
• Daren Lake on LinkedIn
• Watch and read the full episode here

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