By Pod Paste
If you're anything like us, you're always on the go with more energy than a Red Bull-drinking hummingbird. Ideas are great but action is the only thing that moves you forward.
With podcas
... more
The podcast currently has 36 episodes available.
Creating content that gets shared is the ultimate goal, and in this episode, we’ll show you how to do just that. From eye-catching thumbnails to leveraging the latest trends, discover the secrets to making your content irresistible. Learn why shareability matters and how to design content that people can’t wait to pass along.
Shareable content is key to expanding your brand’s reach, and this episode is all about how to create it. We discuss the importance of compelling thumbnails, staying on top of trends, and crafting content that your audience wants to share. Get insights on designing content that captures attention and encourages sharing, amplifying your brand’s visibility.
With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.
Hosted on Acast. See acast.com/privacy for more information.
Can you deliver a powerful message in just 60 seconds? In this episode, we discuss the art of creating short, impactful content that resonates with your audience. Discover why brevity is crucial in today’s fast-paced digital world and learn techniques to make your short videos packed with substance and meaning.
Short-form content is more relevant than ever, but brevity doesn’t mean sacrificing substance. This episode explores how to create concise, impactful messages that captivate your audience. Learn the importance of keeping things short, how to craft meaningful short videos, and tips for making every second count.
With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.
Hosted on Acast. See acast.com/privacy for more information.
What if the tiniest details could make your content explode online? This episode uncovers the weird and wonderful world of the 1% intangibles that skyrocket content performance. Find out if there is really power to hashtags, trending music, and dance crazes and if they can really boost your brand’s visibility
on this episode of Content on the Go
In the world of digital marketing, small details can have a massive impact on content performance. This episode dives into the 1% intangibles that can elevate your content, such as the strategic use of hashtags, trending music, and viral dances. Learn how to incorporate these elements into your content strategy to increase engagement and reach.
With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.
Hosted on Acast. See acast.com/privacy for more information.
Ever wondered why short videos are taking over your feed? Today, we dive into the rise of TikTok, Instagram Reels, and YouTube Shorts, and how they can revolutionize your marketing strategy. Discover how to create impactful short videos that resonate with your audience.
on this episode of Content on the Go.
Short-form videos are revolutionizing how we engage with content, and platforms like TikTok, Instagram Reels, and YouTube Shorts are leading the charge. In this episode, we explore why these formats are essential for your marketing strategy, especially for reaching Gen Z. Discover the benefits of short videos and learn how to create engaging content that amplifies your brand’s reach.
With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.
Hosted on Acast. See acast.com/privacy for more information.
What if I told you creativity in business isn't the same as creating art? Today, we’re diving into the art and science of organizing creativity within your marketing strategy. Learn how to harmonize chaos and order to tell compelling brand stories.
on this episode of Content on the Go.
Creativity is essential for any successful marketing strategy, but without organization, it can lead to chaos. This episode focuses on how to effectively organize your creative processes, balancing innovation with structure. Learn practical tips to streamline your creativity, making it more efficient and aligned with your business goals.
With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.
Hosted on Acast. See acast.com/privacy for more information.
Imagine if your brand's personality could talk to search engines directly. In this episode, we explore the wild connection between branding and SEO, showing you how to make your brand's voice heard in the digital jungle. Get ready to transform your SEO game by simply being you.
on this eipsode of content on the go
Branding and SEO might seem like separate entities, but they are intrinsically linked. In this episode, we explore how effective branding can naturally boost your SEO efforts, making your content more discoverable and engaging. Learn why this connection is vital for your online presence and how to harness the power of branding to improve your search engine rankings.
With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.
Hosted on Acast. See acast.com/privacy for more information.
Ever thought of your brand as having multiple personalities? In this episode, we break down the concept of brand personas and show you how to tie them into a compelling company narrative. Get ready to see your brand in a whole new light.
on this episode of Content on the Go.
A brand persona is the heartbeat of your business, shaping how your audience perceives and interacts with you. This episode breaks down the concept of brand personas, explaining their importance and how to craft one that aligns with your brand’s identity. Discover the four key brand personalities and how to use them to create a more engaging and relatable brand.
With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.
Hosted on Acast. See acast.com/privacy for more information.
What if I told you branding is like the skeleton that holds your business together? It’s not just about colors and fonts; it’s the logical framework that gives your brand its identity and appeal. In this episode, we’re breaking down the myths and showing you how branding is the key to unlocking your business’s true potential."
on this episode of Content on the Go.
In this episode, we’ll demystify branding and reveal why it's not just fluff but a strategic cornerstone of your business. You'll discover how a well-defined brand can enhance your marketing efforts, why it’s crucial for your business’s success, and practical steps to implement effective branding strategies. This isn’t about just pretty logos; it’s about creating a cohesive identity that resonates with your audience and drives growth.
With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.
Hosted on Acast. See acast.com/privacy for more information.
Want to know the secret to making killer short videos that grab attention instantly? It’s all about using your phone! Today, we’re unveiling the step-by-step process to turn your smartphone into a powerful marketing tool.
In this episode, you'll learn how to create impactful short videos using just your phone, focusing on simple yet effective techniques. We delve into the importance of starting with a strong hook, incorporating SEO for better reach, and adding genuine value to keep viewers engaged. Discover how to use trending sounds strategically, and why natural light can be your best friend for video quality. This episode is packed with tips to help you produce professional-looking videos effortlessly, enabling you to connect with your audience authentically and boost your online presence.
Remember the saying “There’s an app for that?” Well Genson is the guy that can rattle off an app or plugin solution for any business anywhere in the world. Genson Glier is one of the most knowledgeable well versed human beings I know. With over 10 years in marketing, Genson has been head of growth for various startups here in Sydney, Australia. He’s also co-founded ai app Tactiq as well as a few others.
Hosted on Acast. See acast.com/privacy for more information.
What if I told you there's a secret arsenal of tools that can handle your marketing while you focus on the big picture? Buckle up! Today, we’re revealing the top automation hacks that will take your business to the next level.
In this episode, we explore the transformative power of marketing automation tools that can revolutionize your business operations. You’ll learn about a range of tools that automate various aspects of marketing, from scheduling posts to creating drip campaigns and even engaging with your competitors' audiences. Discover why these tools are essential for boosting efficiency and saving time, and how to implement them effectively without crossing ethical boundaries. This episode is packed with actionable insights that will help you streamline your marketing efforts and focus more on creativity and authenticity.
Remember the saying “There’s an app for that?” Well Genson is the guy that can rattle off an app or plugin solution for any business anywhere in the world. Genson Glier is one of the most knowledgeable well versed human beings I know. With over 10 years in marketing, Genson has been head of growth for various startups here in Sydney, Australia. He’s also co-founded ai app Tactiq as well as a few others.
Hosted on Acast. See acast.com/privacy for more information.
The podcast currently has 36 episodes available.