Glow Up, Gyrl

Creating Space in a Crowded Market: Prerna Sharma on Building a Bold New Beauty Category

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This week on Glow Up, Gyrl, Kyra welcomes Prerna Sharma, founder of STEP ZERO, a beauty tools brand redefining no-makeup beauty. With a background in consulting and marketing, Prerna is passionate about blending product quality, clear messaging, and powerful storytelling to build brands that stand out.


In this episode, Prerna shares:

  • Why clear messaging is the key to brand growth
  • How storytelling helps entrepreneurs connect with their audience
  • Practical steps for refining your brand message
  • What it takes to stand out in a crowded, competitive industry
  • The journey of launching STEP ZERO and what’s next for her brand


    • ✨ Connect with Prerna

    Website: www.shop-stepzero.com

    Instagram: @shopstepzero

    LinkedIn: Prerna Sharma


    If you are looking for clarity, inspiration, and tools to make your business shine, this conversation is for you.

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    Glow Up, GyrlBy Glow Up, Gyrl
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