The Katie Lance Podcast

Creating Your 2021 Social Media Plan


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Are you ready for 2021? Do you have a social media plan in place yet? Right now is a great time to plan out your next year ahead for social media!


In this episode I’m sharing a few tips for getting your plan in place for the new year. Listen in for my best advice on setting up yourself for success in 2021!

Lessons learned:

  • Create a pillar content plan. This could include video, podcast, blog or Facebook Live. There are pros and cons to each one - choose the one that is right for you!
  • Next create your distribution plan - decide how and where your content will be shared and which platforms are best for you.
  • Finally, create your content calendar. Map out your 12-months and prioritize what is important to you!

Additional resources:

  • Check out our On-Demand 3-Day #GetSocialSmart Bootcamp
  • Podcast: How to Repurpose Content for Social Media
  • Podcast: Creating a Library of Content Verses More Noise
  • Do you have ideas for topics for our podcast for 2020? Email me at [email protected]
  • Visit me at KatieLance.com for more info about my speaking, consulting and our #​GetSocialSmart Academy​ (use the promo code PODCAST to save $30/month)
  • Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)
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The Katie Lance PodcastBy Katie Lance

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