Ep 291 - Creating Your 10K Micro-Purchase Offer

In this episode, I interviewed William Randolph, the Founder, and CEO of Think Acquisition and MicroMarket.co about Creating Your 10K Micro-purchase offer. To be considered a micro-purchase, the contract must be under 10K. Under FAR 13.2 (micro-purchase guidelines), an authorized buyer (contracting officers and credit card holders) is allowed to purchase from you without competition as long as the price is reasonable. This doesn't mean that buyers are just going to throw money at you if your product or service is under 10K. Getting these contracts often requires three things: 1. Relationships with the buyer, 2. An understanding of their needs and challenges, and 3. A well-defined product/service offering.

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