Creative Distillation

This is our first true Tiki Time with Jeff episode, recorded earlier in 2025 -- and months before our Tiki Time with Jeff Primer was recorded (see episode 84).

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This one was recorded on location at the Lotus Lounge in Baton Rouge, Louisiana. Jeff and his special guests, LSU professor “Tiki” Ted Waldron and PhD student Sonya Strano, speak with CC Pike, the Beverage Director at Lotus Lounge. She walks them through the Lotus Lounge’s fascinating history — and samples of several of their signature drinks, including:

Mai Tai

Lychee on the Beachee

Missionary’s Downfall

The conversation touches upon the origins of the Tiki tradition and a rich description of the Lotus Lounge’s interior decor, as well as the community aspect of tiki bars, and the social environment they create.

It’s another fun — though sadly, Bradless episode — of Tiki Time with Jeff.

Enjoy and cheers!

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You’ve been listening to Tiki Time with Jeff, a special, semi-occurring production of Creative Distillation. This episode was recorded on location at Lotus Lounge in Baton Rouge, Louisiana. Follow them on Instagram and Facebook @drink.lotus.

Check the show notes to learn more about and order the Smugglers Cover book. That’s also where you’ll find the recipes for some of this episode’s featured cocktails

Our annual fall special is up next in the Creative Distillation lineup. We’ll be back at the Lotus Lounge after that for a fuller, slightly more tiki-ed discussion with Ted Waldron about his latest research.

Until then, thanks for listening to Tiki Time with Jeff! Much aloha to all!

Learn more about Ted Waldron on his faculty page at Louisiana State University’s Ourso School of Business (DON’T READ: https://lsu.edu/business/directory/employee-profiles/waldron-ted-sdeis.php)

Ultimate Mai Tai by Kevin Crossman 

1 oz Lime Juice

½ oz Orgeat (Latitude 29)

¼ oz Demerara Syrup (BG Reynolds or Liber)

½ oz Orange Curacao (Ferrand Dry Curacao or Clement Créole Shrubb)

½ oz Appleton 12 Rum

½ oz Smith & Cross Rum

½ oz Planteray (Plantation) OFTD Rum

½ oz Planteray (Plantation) Xaymaca Rum

Garnish with Mint Sprig and spent Lime shell

Missionary's Downfall (from the Total Tiki App)

Makes 2 cocktails

1/2 oz fresh lime juice

1/2 oz peach brandy

1 oz honey mix (honey simple syrup)

1 oz light rum [I used White 'Stach]

2 oz (1/4 cup) diced fresh pineapple

2 oz (1/4 cup) fresh mint leaves, tightly packed [I did it by weight]

6 oz (3/4 cup) crushed ice

Blend in a blender until smooth - about 20 seconds on high. Pour into a chilled coupe.

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Learn more about CU's Deming Center for Entrepreneurship: https://deming.colorado.edu

Comments/criticism/suggestions/feedback? We'd love to hear it. Drop us a note at [email protected].

Thanks for listening.

-
An Analog Digital Arts Production for the Deming Center for Entrepreneurship
Produced, recorded and edited by Joel Davis

"Whiskey Before Breakfast" [Traditional] performed by Jeffrey York and Brad Werner. Recorded, mixed and mastered by George Figgs

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CREATIVE DISTILLATION

University of Colorado-Boulder professors Jeff York and Brad Werner distill entrepreneurship research into actionable insights.

Jeff York | Associate Professor | Research Director
[email protected]

Brad Werner | Instructor | Teaching Director
[email protected]

Deming Center for Entrepreneurship | CU Leeds School of Business
303.492.9018 | [email protected]

For this episode we convene at Jungle, a Boulder rum bar and burger shack inspired by the Tiki tradition. Jeff, as you learned in our Season 7 premiere, is an avid tiki afficionado, and here he lets his passion for big fruity drinks and the culture and lore behind them stand out like the loudest aloha shirt.

Sadly, Brad was unable to join us at Jungle, but we’re fortunate to have Jeff’s good friend and colleague, Andrew Nelson, Professor of Management at the University of Oregon’s Lundquist School of Business, where he’s also the Academic Director of Lundquist’s Center for Entrepreneurship. This “battle of entrepreneurship center directors” begins with Jeff and Andrew breaking down the flavor profile of Jungle’s signature (and rather strong) Mai Tai.

Jeff brings up the importance of studying all aspects of entrepreneurship, not just the headline-grabbing, venture-funded endeavors. They agree that the bigger story of entrepreneurship is how one can turn their passion into a business, and use entrepreneurship as a tool for having a good life.

This segues into a discussion about Andrew’s latest published paper, which traces the competition between Hammond and Everett (maker of the Orgatron) to bring an electric organ to market back in 1935. While the Orgatron mimicked the pipe organ remarkably well, it was too close to the real thing, leaving little space for innovation, whereas the organ-like Hammond could be used to create innovative sounds. It eventually evolved into the Hammond B3, an instrument still ubiquitous to any keyboardist’s arsenal.

Funny how the Orgatron never really caught on…

Enjoy and cheers!


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This episode of Creative Distillation was recorded at Jungle in downtown Boulder. Learn more at jungletiki.com.

Learn more about Andrew J. Nelson on his faculty page at the University of Oregon’s Lundquist School of Business. https://business.uoregon.edu/directory/faculty-staff/all/ajnelson)

Read Andrew’s paper, “Even Better Than the Real Thing: Electronic Organs and the Dilemma of Product Mimicry” in the June 2025 issue of Strategic Management Journal. https://sms.onlinelibrary.wiley.com/doi/10.1002/smj.3704)

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Learn more about CU's Deming Center for Entrepreneurship: https://deming.colorado.edu

Comments/criticism/suggestions/feedback? We'd love to hear it. Drop us a note at [email protected].

Thanks for listening.

-
An Analog Digital Arts Production for the Deming Center for Entrepreneurship
Produced, recorded and edited by Joel Davis

"Whiskey Before Breakfast" [Traditional] performed by Jeffrey York and Brad Werner. Recorded, mixed and mastered by George Figgs

___

CREATIVE DISTILLATION

University of Colorado-Boulder professors Jeff York and Brad Werner distill entrepreneurship research into actionable insights.

Jeff York | Associate Professor | Research Director
[email protected]

Brad Werner | Instructor | Teaching Director
[email protected]

Deming Center for Entrepreneurship | CU Leeds School of Business
303.492.9018 | [email protected]

Season 7 of Creative Distillation opens with a special dispatch from the palm trees: it’s Tiki Time with Jeff, an exploration of the history, legends, entrepreneurial exploits and — of course, the cocktails, yes, the cocktails — of the tiki tradition.

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On today’s episode, we gather at the seriously secret Tiki Dungeon, where Jeff mixes up a round of Mai Tais and then fills us in on the roots of tiki — a tradition that has endured for nearly a century. He also describes his inspiration behind launching the Tiki Time with Jeff segment, and explains to Brad his vision for an undertaking that ends with Brad publishing his first paper. There are many steps along the way, each of which will be illuminating for anyone curious about — or preparing to begin — the process of writing a paper.

The episode concludes with a round of Zombies.

Check the show notes of each Tiki Time segment for info on the featured establishments, characters and cocktails discussed.

We hope this added element to the Creative Distillation universe brings something useful to your life as well. Enjoy and cheers!

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This episode of Tiki Time with Jeff, a special, semi-occurring production of Creative Distillation, was recorded at Jeff’s secluded Tiki Dungeon.

Scroll down for the recipes for this episode's featured cocktails. We strongly encourage you to try these at home.

Learn more about and order "Smugglers Cover: Exotic Cocktails, Rum and the Cult of Tiki," by Martin and Rebecca Cate, through our Amazon affiliate link: https://amzn.to/4mmOHPK

Thanks for listening to this inaugural episode of Tiki Time With Jeff. We'd love to hear what you think. Stay tuned to Creative Distillation for more actionable insights and tropical-themed fun.

Mai Tai

1 oz. Holmes Cay Réunion Island Rum Traditionnel (https://www.holmescay.com/reunion-island-rum-traditionnel/)

1 oz. Low ester Jamaican Rum

1 oz. Fresh squeezed lime juice

½ oz. Orange Curacao (dry style)

¼ oz. Orgeat ¼ oz. Rock Candy Syrup or Rich Simple Syrup*

Fresh mint for garnish

*Double the Orgeat if omitting Rock Candy Syrup

Shake all of the ingredients with 2 scoops of crushed ice for around 10 seconds.

Pour unstrained into a double Old Fashioned glass. Sink the spent lime shell in the glass, then slap a bunch of mint gently before garnishing to release its oils.

Zombie

Serving: 1

3/4 ounce lime juice

1/4 ounce grapefruit juice

1/4 ounce Smuggler's Cove cinnamon syrup

1 teaspoon Smuggler's Cove grenadine

1/2 ounce velvet falernum, preferably John D. Taylor's

1 1/2 ounces blended aged rum

1 1/2 ounces column still aged rum

1 ounce black blended overproof rum

2 dashes Herbstura

12 ounces crushed ice

Garnish: mint sprig

DIRECTIONS

1    Combine all ingredients in a drink mixer tin with 4 to 6 standard "agitator" ice cubes.

2    Pulse for three to four seconds to aerate, dilute and chill the drink while leaving much of the ice intact.

3    Pour into Zombie or highball glass allowing most of the contents into the glass before using a gated finish to ensure the entire drink fits in the serving glass.

4    Garnish with a mint sprig.

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Learn more about CU's Deming Center for Entrepreneurship: https://deming.colorado.edu

Comments/criticism/suggestions/feedback? We'd love to hear it. Drop us a note at [email protected].

Thanks for listening.

-
An Analog Digital Arts Production for the Deming Center for Entrepreneurship
Produced, recorded and edited by Joel Davis

"Whiskey Before Breakfast" [Traditional] performed by Jeffrey York and Brad Werner. Recorded, mixed and mastered by George Figgs

___

CREATIVE DISTILLATION

University of Colorado-Boulder professors Jeff York and Brad Werner distill entrepreneurship research into actionable insights.

Jeff York | Associate Professor | Research Director
[email protected]

Brad Werner | Instructor | Teaching Director
[email protected]

Deming Center for Entrepreneurship | CU Leeds School of Business
303.492.9018 | [email protected]

Season 6 closes on a strong note, with a panel discussion held in front of a live audience during Boulder Startup Week. This recording just happened to take place on the 13th anniversary of the opening of T|Aco, the downtown Boulder staple that graciously hosted this lively, illuminating and fun conversation.

Our panelists represent a wide swath of the Boulder entrepreneurial eco-system:

•Stan Hickory, Director of CU’s Research & Innovation Office

•Peter Waters, co-founder and owner of T|Aco

•Davin Helden from Lafayette’s Liquid Mechanics Brewing — a proud sponsor of Creative Distillation and provider of this session’s tasty beverages

•Brad Feld, a partner at Foundry, co-founder at Techstars and an icon of Boulder’s startup community

Unsurprisingly, the discussion touches on a number of topics including:

* how Boulder having so many different startup communities (such as food, beer and tech) promotes cross-pollination between these communities, and provides more fertile ground for all

* the ways the post-covid “new normal” of empty downtown office space has fragmented the community and poses a threat to the local businesses catering to a dwindling population of office workers

* CU’s role in the Boulder startup eco-system, primarily by planting seeds of the entrepreneurial mindset that can help businesses of all types, and also as a talent pipeline producing rock star students ready to immediately contribute to a startup’s growth and scale

* the importance of finding the right investor

* startup communities as an essential component of a vibrant city

The conversation is underpinned throughout by Boulder’s unique and very real “Give First” ethos. It’s not just caring about the startup community; it’s the way we care about each other that makes Boulder special.

All of that, plus Jeff’s brief, tantalizing preview of Season 7. Bust out your aloha shirts, friends. It’s tiki time!

Enjoy and cheers!

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This episode of Creative Distillation was recorded in front of a live audience at T|Aco in downtown Boulder. Learn more at tacocolorado.com.

Learn more about Liquid Mechanics at liquidmechanicsbrewing.com

Find out what Stan Hickory's up to at https://www.colorado.edu/researchinnovation/stan-hickory

Connect with Peter Waters at https://www.linkedin.com/in/peterwaters/

Find Davin Helden at https://www.linkedin.com/in/davin-helden-a4bb174/

Follow Brad Feld at https://feld.com/

And thank you again for showing up for another season of Creative Distillation. We appreciate you and look forward to seeing you back here for Season 7. Happy summer, everybody!

This episode, our last from “GURK,” the Global Enterepreneurship and Innovation Research Conference held in Boulder in June 2024, features a conversation with another one of Jeff’s academic heroes and GURK founder, Mike Lenox. He's a Professor of Business Administration at the University of Virginia’s Darden School of Business, of which Jeff is an alum. Mike’s influence helped Jeff focus his interest on CleanTech entrepreneurship, and the two have published several papers together.

Our bartender today is none other than Brad, who mixes his signature Manhattan while Jeff and Mike reminisce a bit about their Darden days before getting into more serious discussion about how clean entrepreneurship bridges our dichotomous political chasm on climate change. In cases where new clean tech demonstrates superior effectiveness over carbon-intensive technologies, the markets do their thing and the clean tech wins.

They also poke holes in the Panacea Hypothesis, which holds that entrepreneurship alone will solve all the world’s problems. Mike, Jeff and Brad concur that it’s really the interaction between markets and the policy that guides them that’s the key.

Whether it’s big issues like climate change, or AI — which our conversation also touches upon — Mike firmly believes that — especially in today’s fractured political climate — “extreme centrism” is the way forward. Our discussants agree that embracing and understanding the world’s complexity in order to solve big issues is the fundamental role of today’s entrepreneur.

Unsurprisingly, they also agree that Brad’s Manhattans are excellent.

Enjoy and cheers!

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This episode of Creative Distillation was recorded during the Global Entrepreneurship and Innovation Research Conference, held in Boulder in June 2024.

Unfortunately, there’s no link to Brad’s Manhattans, but here's that recipe for the Raymond Hale. It looks pretty tasty.

The Raymond Hale:

2 parts bourbon

1 part elderflower

1 part lemon

top with ginger beer

Learn more about Mike Lenox on his faculty page at UVA’s Darden School of Business (https://www.darden.virginia.edu/faculty-research/directory/michael-lenox)

Mike’s two clean tech books, “Can Business Save the Earth” and “The Decarbonization Imperative,” can be purchased from his website, michael-lenox.com

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Learn more about CU's Deming Center for Entrepreneurship: https://deming.colorado.edu

Comments/criticism/suggestions/feedback? We'd love to hear it. Drop us a note at [email protected].

Thanks for listening.

-
An Analog Digital Arts Production for the Deming Center for Entrepreneurship
Produced, recorded and edited by Joel Davis

"Whiskey Before Breakfast" [Traditional] performed by Jeffrey York and Brad Werner. Recorded, mixed and mastered by George Figgs

___

CREATIVE DISTILLATION

University of Colorado-Boulder professors Jeff York and Brad Werner distill entrepreneurship research into actionable insights.

Jeff York | Associate Professor | Research Director
[email protected]

Brad Werner | Instructor | Teaching Director
[email protected]

Deming Center for Entrepreneurship | CU Leeds School of Business
303.492.9018 | [email protected]

This time out, Jeff and Brad properly set the tone for the Global Entrepreneurship and Innovation Research Conference, which took place in Boulder in June 2024, with a roundtable of original “GEIRC” founders including:

- Janet Bercovitz, Professor of Strategy & Entrepreneurship here at Leeds

- Matthew Grimes, Professor of Entrepreneurship and Sustainable Futures, at Cambridge University’s Judge School of Business

- Po-Hsuan Hsu, Professor of Quantitative Finance, National Tsing Hua University (Taiwan)

- Mike Lenox, Professor of Business Administration, Darden School of Business at University of Virginia

Through this fascinating and funny, freewheeling conversation, our panelists reveal the conference’s origin story and describe how it grew from a small affair at Virginia’s Darden Business School to the transcontinental movement its become today, drawing members from around the world and holding events in North America, Europe and Asia.

The group ascribes the high level of interest in the conference to its cross-disciplinary nature. The gathering draws from multiple academic sectors, which tends to allow attendees to more quickly cut through the discipline-specific minutiae to find common ground, share multiple perspectives and get to actual real-world impact.

Brad, Jeff and Janet talk about how Leeds is a natural slam-dunk host for the conference, given our people’s interest in entrepreneurship, or innovation, or both — not to mention the internationality of Leeds’ faculty and students.

Considering it’s the first time the Global Entrepreneurship and Innovation Research Conference has taken place since the pandemic, it’s a testament to the organization’s fortitude, creativity and resilience — exactly the sort of qualities one looks for in an innovative entrepreneur.

Enjoy and cheers!

——

This episode of Creative Distillation was recorded during the Global Entrepreneurship and Innovation Research Conference, held in Boulder in June 2024.

Huge thanks to our Boulder-area beverage providers:

Upslope Brewing: https://uslopebrewing.com

Liquid Mechanics Brewing: https://liquidmechanicsbrewing.com

Rowdy Mermaid Kombucha: https://rowdymermaid.com

And thank you again to our panelists:

- Janet Bercovitz from Colorado: https://www.colorado.edu/business/leeds-directory/faculty/janet-bercovitz

- Matthew Grimes from Cambridge: https://www.jbs.cam.ac.uk/people/matthew-grimes/

- Po Hsuan Hsu at Tsing Hua University: https://scholar.google.com/citations?user=vIgXoLEAAAAJ&hl=en

- Mike Darden from Virginia: https://www.darden.virginia.edu/faculty-research/directory/michael-lenox

--

Learn more about CU's Deming Center for Entrepreneurship: https://deming.colorado.edu

Comments/criticism/suggestions/feedback? We'd love to hear it. Drop us a note at [email protected].

Thanks for listening.

-
An Analog Digital Arts Production for the Deming Center for Entrepreneurship
Produced, recorded and edited by Joel Davis

"Whiskey Before Breakfast" [Traditional] performed by Jeffrey York and Brad Werner. Recorded, mixed and mastered by George Figgs

___

CREATIVE DISTILLATION

University of Colorado-Boulder professors Jeff York and Brad Werner distill entrepreneurship research into actionable insights.

Jeff York | Associate Professor | Research Director
[email protected]

Brad Werner | Instructor | Teaching Director
[email protected]

Deming Center for Entrepreneurship | CU Leeds School of Business
303.492.9018 | [email protected]

On this episode recorded in June 2024 at the Global Entrepreneurship and Innovation Research Conference in Boulder, Brad and Jeff speak with Jay Habegger, a CU grad now pursuing his PhD at the University of Maryland’s Robert H. Smith School of Business. Jay’s story is unique because, after over 20 years as an entrepreneur and two-time founder, he’s now studying entrepreneurship and trying to contribute to our understanding of it.

As they enjoy a light and refreshing Upslope German Pilsner, Jay tells Brad and Jeff about his research, which focuses on the regional distribution of venture capital, and tries to explain why differences exist between finding investors in the “Big 3” hubs (Silicon Valley, New York, and Boston) where one-half of all equity financing transactions happen -- and the rest of the country.

Jay’s research asks: are these transactions equal? It turns out, they are not. Outside of the hubs, it’s a steeper search challenge to find investors; most financing involves less money and takes longer to find; and non-hub companies must often deal with a different investor type than they’d find within the hub.

The upshot of the research is, no matter where the company is located, it must still “show up” by embedding itself in the networks trafficking in the capital they seek. As we learn, that may seem like a pretty obvious concept, but it’s easily overlooked by a lot of companies.

Jay, Brad and Jeff are here to point it out to them.

Enjoy and cheers!

——

This episode of Creative Distillation was recorded during the Global Entrepreneurship and Innovation Research Conference, held in Boulder in June 2024.

Learn more about Upslope Brewing at upslopebrewing.com.

Find out more about Jay Habegger on his page at the University of Maryland website (DON’T READ https://www.rhsmith.umd.edu/directory/millard-jay-habegger)

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Learn more about CU's Deming Center for Entrepreneurship: https://deming.colorado.edu

Comments/criticism/suggestions/feedback? We'd love to hear it. Drop us a note at [email protected].

Thanks for listening.

-
An Analog Digital Arts Production for the Deming Center for Entrepreneurship
Produced, recorded and edited by Joel Davis

"Whiskey Before Breakfast" [Traditional] performed by Jeffrey York and Brad Werner. Recorded, mixed and mastered by George Figgs

___

CREATIVE DISTILLATION

University of Colorado-Boulder professors Jeff York and Brad Werner distill entrepreneurship research into actionable insights.

Jeff York | Associate Professor | Research Director
[email protected]

Brad Werner | Instructor | Teaching Director
[email protected]

Deming Center for Entrepreneurship | CU Leeds School of Business
303.492.9018 | [email protected]

For this episode, another in our series of recordings from the Global Entrepreneurship and Innovation Research Conference, which took place in Boulder in June 2024, we welcome Elvira Sojli, Associate Professor in the School of Banking and Finance at the University of New South Wales in Australia.

Elvira’s not a drinker, so this time out, Boulder-made Rowdy Mermaid Kombucha is on the menu. As it happens, Elvira makes her own kombucha at home. As such, you are about to learn more about kombucha than you ever imagined you’d want to.

On the topic of entrepreneurship research, Elvira touches on a few topics, all stemming from her fascination with the question of what to do when you know information exists, but the corporation is not revealing it. Specifically, she’s referring to how many large corporations mask their research expenditures, and that practice’s interesting implications for competitor research and insights into strategy.

This eventually leads to discussion of Elvira’s current research, which reveals that when a firm is hit with EPA actions, it tends to trigger quick filing of clean innovation patents they’ve been holding as trade secrets. These filings reveal useful info to other firms using those technologies. These peers often have lower emissions and other green patents, and are often able to attain new advancements quickly, which provides greater legitimacy for the market, resulting in more investment and new entrants.

This results in an economic and ecological win for all because other companies will iterate on the research while the originating company’s innovation is still patent-protected, resulting in a public good all around.

It’s another fun and informative episode of Creative Distillation.

Enjoy and cheers!

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This episode of Creative Distillation was recorded during the Global Entrepreneurship and Innovation Research Conference, held in Boulder in June 2024.

Learn more about Rowdy Mermaid Kombucha at rowdymermaid.com.

Find out more about Elvira Soily on her faculty page at the University of New South Wales website (DON’T READ: https://www.unsw.edu.au/staff/elvira-sojli)

Read Elvira’s paper, “Deleting Unreported Information,” in the September 2022 issue of the Journal of Financial and Quantitative Analysis. Check the show notes for a link. (DON’T READ: https://www.cambridge.org/core/journals/journal-of-financial-and-quantitative-analysis/article/abs/deleting-unreported-innovation/4DE8D0EE758E43242B1A657F57296460)

--

Learn more about CU's Deming Center for Entrepreneurship: https://deming.colorado.edu

Comments/criticism/suggestions/feedback? We'd love to hear it. Drop us a note at [email protected].

Thanks for listening.

-
An Analog Digital Arts Production for the Deming Center for Entrepreneurship
Produced, recorded and edited by Joel Davis

"Whiskey Before Breakfast" [Traditional] performed by Jeffrey York and Brad Werner. Recorded, mixed and mastered by George Figgs

___

CREATIVE DISTILLATION

University of Colorado-Boulder professors Jeff York and Brad Werner distill entrepreneurship research into actionable insights.

Jeff York | Associate Professor | Research Director
[email protected]

Brad Werner | Instructor | Teaching Director
[email protected]

Deming Center for Entrepreneurship | CU Leeds School of Business
303.492.9018 | [email protected]

With this episode, we segue seamlessly from the Reversing the Arrow Conference to the Global Entrepreneurship and Innovation Research Conference — affectionately known as GURK — held in Boulder in June 2024.

Our transition is eased by our location: the sunny rooftop of Avanti Food and Beverage on the Pearl Street Mall in downtown Boulder. On this gorgeous and scorching afternoon, Brad and Jeff speak with Avanti founder Rob Hahn. Over a round (or two) of Avanti’s signature Mezcal negronis, Rob shares Avanti’s inspiring origin story - from taking inspiration from Spain’s many food halls, to becoming a cutting edge accelerator for chefs and restauranteurs in Colorado, with locations in Denver and Vail as well as Boulder.

Negronis are the perfectly coincidental drink for our guest researcher, Stanford’s Chuck Eesley. Faithful listeners of the podcast will recall our legendary Ada Lovelace gin episode, which was Chuck’s first time on the podcast.

https://soundcloud.com/creative-distillation/episode-21-ada-lovelace-gin-and-the-efficacy-of-university-entrepreneurship-programs)

Chuck returns to enjoy a proper Negroni and discuss his most recent research, published in the June 6, 2024, issue of Nature. The paper delves into the economics of misinformation, and how the algorithms on digital ad platforms route nearly one-third of ad dollars spent on news sites, to sites spreading misinformation. The impact of this on our political discourse is, shall we say, remarkable. Fortunately, Chuck proposes a solution that would bring transparency to this shadowy world, and reduce the economic incentives for misinformation entrepreneurs.

Brad is impressed enough by Chuck’s research to bestow upon him his highest honor: a Professor Worthy of Their Tenure.

It’s a fun and fascinating, instant-classic episode of Creative Distillation.

Enjoy and cheers!

——

This episode of Creative Distillation was recorded at Avanti Food and Beverage during the Global Entrepreneurship and Innovation Research Conference, held in Boulder in June 2024.

Learn more about Avanti at https://avantifandb.com

Find out more about Chuck Eesley on his faculty page at the Stanford University website.

https://profiles.stanford.edu/charles-eesley)

Reach Chuck’s article, “Companies inadvertently fund online misinformation despite consumer backlash,” in the June 6, 2024, issue of Nature.

https://www.nature.com/articles/s41586-024-07404-1)

Our penultimate episode from the Reversing the Arrow conference features a classic sit-down interview with Kathy Eisenhardt, Stanford W. Ascherman, M.D., Professor in the School of Engineering at Stanford.

Kathy, as you’ll hear, is a legend in entrepreneurship education. Her trailblazing approach to researching how entrepreneurship really works makes her one of Jeff’s heroes. And the Eisenhardt Method, which she developed, deeply impresses Brad with its common sense approach. We think it’ll impress you too.

Kathy was also the PhD advisor for Bob Eberhart, Creative Distillation’s most frequent guest and founder of the Reversing the Arrow conference.

In this fast-moving discussion, Kathy, Brad and Jeff talk about the pretty cool things that happen when business students meet engineering students — and how entrepreneurship programs serve as ideal incubators for great outcomes.

Other topics include the findings of a recent paper that Kathy co-authored on civilian drones, advice for young entrepreneurs, and the simple reasons why she and our hosts prefer the qualitative to the quantitative.

It’s a riveting conversation with someone who has been directing traffic at the intersection of business, engineering and entrepreneurship education for decades.

Enjoy and cheers!

***

This episode of Creative Distillation was recorded in the kitchen of the Chautauqua Community House during the Reversing the Arrow Conference, held in Boulder in June 2024.

Learn more about Suerte Tequila at drinksuerte.com.

Learn more about Kathy Eisenhardt on her faculty page at Stanford University: https://profiles.stanford.edu/kathleen-eisenhardt

Read Kathy’s paper, "Organizing Form, Experimentation, and Performance: Innovation in the Nascent Civilian Drone Industry," published in the July/August 2022 issue of Organization Science. Check the show notes for a link. https://pubsonline.informs.org/doi/10.1287/orsc.2021.1505

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Learn more about CU's Deming Center for Entrepreneurship: https://deming.colorado.edu

Comments/criticism/suggestions/feedback? We'd love to hear it. Drop us a note at [email protected].

Thanks for listening.

-
An Analog Digital Arts Production for the Deming Center for Entrepreneurship
Produced, recorded and edited by Joel Davis

"Whiskey Before Breakfast" [Traditional] performed by Jeffrey York and Brad Werner. Recorded, mixed and mastered by George Figgs

___

CREATIVE DISTILLATION

University of Colorado-Boulder professors Jeff York and Brad Werner distill entrepreneurship research into actionable insights.

Jeff York | Associate Professor | Research Director
[email protected]

Brad Werner | Instructor | Teaching Director
[email protected]

Deming Center for Entrepreneurship | CU Leeds School of Business
303.492.9018 | [email protected]