Creative Freedom with Lisa Robbin Young

I'm going OFF about how the phrase "create epic content" has become synonymous with "if you can't make something that goes viral, then don't do anything at all" - which is a trap that either keeps you stuck on a hamster wheel of content creation in your creative business or paralyzed by perfectionism to the point of doing nothing at all.⁠

Catch the show notes and all the bonus content at CreativeFreedomShow.com

Music: "Welcome to the Show" by Kevin MacLeod, incompetech.com, licensed under creativecommons.org/licenses/by/3.0/

As a creative, you've got LOTS of ideas. How do you keep track of them all? Can they even be managed? How do you decide which ideas to pursue, and which ones to table for later (or even give away to someone else)? 

You're in luck because this week I'm sharing a bunch of tools and resources to help you organize your ideas and get clear on what you're going to move on now, and what can wait. You'll be able to end the distractions and stay foused!

Catch the show notes and all the bonus content at CreativeFreedomShow.com 

Music: "Welcome to the Show" by Kevin MacLeod, incompetech.com, licensed under creativecommons.org/licenses/by/3.0/

You've probably heard the phrase "riches in niches" more times than you care to count. As a creative entrepreneur, finding a niche can feel challenging if you don't solve a "problem" or "pain" with your Great Work.

In this episode, I'm stealing a process from the manufacturing world to help you hone in on why clients buy from you and how to find more clients just like them.

Catch all the bonus content at CreativeFreedomShow.com

Music: "Welcome to the Show" by Kevin MacLeod, incompetech.com. Music and sound effects licensed under creativecommons.org/licenses/by/3.0/

If you're a heart-centered creative entrepreneur struggling with pricing, there's good news: you don't have to subsist on a survival-level income, and you don't have to price-gouge your clients in order to be successful. There's a middle ground that's profitable and sustainable. Your pricing tells a story, and it's personal. For creative entrepreneurs there is no topic more in need of a mindset shift than pricing. Pricing is more than just materials + time. It's about your pricing mythology, your audience expectations, and other considerations that we'll run through in this episode. 

Catch all the bonus content at CreativeFreedomShow.com

Music: "Welcome to the Show" by Kevin MacLeod, incompetech.com. Music and sound effects licensed under creativecommons.org/licenses/by/3.0/

Just hearing the word “business model” can conjure up spreadsheets, process diagrams, flow charts, and other stress-inducing imagery. But business models don't have to be stressful. Once you figure out your unique business model, you’ll like how sexy the results are: more money, meaning, and impact. More Raving Fans for your work, more freedom, and more time to focus on what’s truly important to you.

The best part? It isn’t hard to figure out. This episode shares a simple framework that can work for you regardless of your creative type.

Catch all the bonus content at CreativeFreedomShow.com

Music: "Welcome to the Show" by Kevin MacLeod, incompetech.com. Music and sound effects licensed under creativecommons.org/licenses/by/3.0/

While it sounds sexy to "make dolla billz in your sleep," there are three huge misconceptions around creating passive revenue in your business. In this episode you'll go behind the scenes and see how I've set up passive revenue streams in my business, and just how "passive" they really are.

Catch all the bonus content at CreativeFreedomShow.com

Music: "Welcome to the Show" by Kevin MacLeod, incompetech.com. Music and sound effects licensed under creativecommons.org/licenses/by/3.0/

As a creative entrepreneur, having a loyal following means you've got Raving Fans who love your work, support you financially, and you can make great money doing what you love. If they're not loyal, they'll drop you like a hot rock as soon as someone new hits the scene.

So how do you build customer loyalty?

L.O.V.E.

It's an acronym for the 4 actions that draw your audience closer and help you build meaningful, loyal relationships with them.

Catch all the bonus content at CreativeFreedomShow.com Music: "Welcome to the Show" by Kevin MacLeod, incompetech.com. Music and sound effects licensed under creativecommons.org/licenses/by/3.0/

One of the things that stops creatives from growing their business is a fear that they don't have the credibility it takes to attract quality clients. This episode shares 5 things anyone can do (starting today) to build their credibility in the market, even if they're brand new and have zero clients.

Catch all the bonus content at CreativeFreedomShow.com Music: "Welcome to the Show" by Kevin MacLeod, incompetech.com. Music and sound effects licensed under creativecommons.org/licenses/by/3.0/

Think you're ready to hire a business coach? Before you plunk down your hard-earned cash, make sure you really know what you're getting - and that you're really ready to make the investment. Too many creative entrepreneurs get burned by hiring the wrong person at the wrong time. This episode gives you specifics about the different kinds of business support - including coaching - to help you determine what you really need for your current stage of business growth.

Catch all the bonus content at CreativeFreedomShow.com Music: "Welcome to the Show" by Kevin MacLeod, incompetech.com. Music and sound effects licensed under creativecommons.org/licenses/by/3.0/ 

Branding can be especially challenging for creative entrepreneurs. We're constantly evolving, and depending on your creative type, it might not come easy to you.  Heck, even the concept of branding has evolved over the years. This episode gives you some questions to consider, along with how branding has evolved through the centuries – and what it means to you (and your clients) now in its current evolution. 

Catch all the bonus content at CreativeFreedomShow.com Music: "Welcome to the Show" by Kevin MacLeod, incompetech.com. Music and sound effects licensed under creativecommons.org/licenses/by/3.0/