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This episode breaks down the best ways to secure strategic partnerships and sponsorships to build brand traction, expand your customer base, access resources, and stimulate revenue growth for creatives and creative-focused companies. LaTecia, CEO of Visionary Rising Agency, and an advertising career spanning 10+ years outlines areas Marketing Directors examine during the review process; how to make your pitch stand out, and things to do in daily operations that will increase the chances of securing long-term sponsorship opportunities from the brands you love.
Also discussed:
Sponsors:
· Gusto | Exclusive offer for Creatives on the Rise Listeners. Visit gusto.com/creatives for 3-months of free access to payroll resources.
· Anchor.FM
Find more love at creativesontherise.com
Remembering the giant that was Kobe Bryant.
In the Season 2 Finale, LaTecia breaks down her top 3 lessons she's learned so far this year through themes explored in the podcast. She recaps an eventful season + drops knowledge on the lessons every creative should be walking away with from the year, so far - here's a hint, being a catalyst for yourself is just the start of the journey, you then have to keep putting in the work.
We're excited to wrap up Season 2 and will be back in 2020 for dynamic Season 3.
· Soundstripe| Receive 10% off all plans by visiting soundstripe.com/creatives
· Anchor.FM
· Visionary Rising Agency
Find more love at creativesontherise.com
This week’s episode dives into the Roc Nation & NFL partnership, examining the factors to consider when engaging in strategic partnerships; breaks down the “Tsunami Effect” and how to use it to redefine goal setting for Q4 and beyond.
LaTecia also sits down with Oktober1st, a prolific producer from Dallas, TX, who has made a name for himself by working with some of the top names in music, from signing a co-production deal with Maybach Music Group in 2009 to reinvesting in and helping to craft the sound of independent artists like Jayson Lyric, S. Fresh, and Knscry, Oktober1st proves that dedication and hard work are just some of the elements needed to carve out a lane all his own.
We also discuss:
· How Oktober1st’s upbringing plays a role in his career
· Consistency with collaborators
· Artist development &
· Key factors to think about when pursuing a career in music
And so much more!
Sponsors:
· Soundstripe| Receive 10% off all plans by visiting soundstripe.com/creatives
· Anchor.FM
· Visionary Rising Agency
Find more love at creativesontherise.com
In this solo episode, LaTecia reflects on the lessons she's learned while guiding a startup through multiple pivots, celebrating 3-years in business, building a team, pivoting toward success and gaining a better understanding of the difference between a founder and CEO.
Sponsored by: Anchor.FM
learn more at www.creativesontherise.com
In this episode, LaTecia talks all things entrepreneurship including mentality shift and the importance of focusing on the work. She also discusses the launch of the Blueprint Collective: Retreat + Mastermind Experience designed to help creative entrepreneurs level up their output and lock in on the most important elements of success.
Resources:
Blueprint Collective
Visionary Rising
Sponsored by:
Anchor.FM Skillshare | Exclusive offer for Creatives on the Rise Listeners.
In this episode , LaTecia talks about the power of discovering your inner genius as a creative entrepreneur (realization), identifying the habits preventing you from getting to the next level and what you can do to break the habits in order to manifest the creative career you desire. She also sits down with Brianna DeMayo, the founder of Taste Creators, a full service agency aimed at helping artists and their teams have successful careers on their own terms. With a decade of artist development and marketing experience, Brianna has coached, represented and booked hundreds of artists and aspiring entrepreneurs from all over the globe, including artists like Casey Veggies, China Mac, and many more.
Known for her music industry knowledge, Brianna's articles have been spread by industry leaders such as ASCAP, CDBaby and Wendy Day, as well as enabled her to speak at numerous panels and festivals including A3C Festival in Atlanta. Through Taste Creators, Brianna works hands on with artists and their teams to build their brands, create marketing strategies, solidify press to grow their audience, and set up their sales funnels so that they can make money doing what they love. The epitome of hustle + heart, LaTecia & Brianna's conversation runs the gamut covering everything from trends artists should keep an eye out to proper DM etiquette when approaching industry professionals, and why having a strategy is the BEST thing creative entrepreneurs can do for themselves into today's digital climate.
Also discussed:
· Importance of being coachable
· Lessons learned from past failures
· Setting Expectations, and
· Learning to speak the Industry’s Language
· Upcoming projects from Brianna & Taste Creators
Resources:
· Learn more: tastecreators.com
· Instagram stories: briannademayo
· Twitter: briannademayo
Sponsors:
· Skillshare | Exclusive offer for Creatives on the Rise Listeners. Visit www.skillshare.com/rising for 2-months of unlimited classes.
· Anchor.FM
· The Infatuation App
Find more love at creativesontherise.com
In this week's episode, LaTecia breaks down the elements of using the power of manifestation to change every aspect of your life, how changing her relationship with money transformed her business, and examines a key element of her life: "SMALL STEPS EACH DAY LEAD UP TO BIG GAINS".
This episode is sponsored by Anchor.FM and The Infatuation App.
Follow @LaTeciarising everywhere on social media.
Have thoughts about the episode or want to go deeper?
Share on social media using the hashtag #RiseOfTheCreatives.
In this episode, LaTecia discusses the importance of locking in on your goals, getting out of the habit of perception-based anything, and breaking down the key things creative entrepreneurs can do today that will help secure the bag tomorrow. She also interviews guest, Jonlouis Gonzalez, an amazing painter out of Miami, Florida, who went from working 3 jobs and selling $80 prints in his spare time to working with some of the biggest brands in the world like NASA, Saks Fifth Avenue, Billionaire Boys Club, and a whole lot more!
This episode also features the "Pass the Aux" segment, which celebrates the music of Iyla, highlighting songs from her debut EP "War & Raindrops".
Links to items mentioned in this episode:
"War & Raindrops" - Iyla: https://music.apple.com/us/album/war-raindrops-ep/1451262498
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https://www.jonlouisstudios.com/- Jonlouis Studios
http://www.whiteporchgallery.com/- White Porch Gallery
https://www.rhousewynwood.com/- R House Wynwood
https://www.spaceforartfoundation.org/- Space For Art Foundation
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