Creativity Inside the Box

Attribute dependency is one of the most challenging creativity techniques to master.

For many of us, it can be confusing to figure out what it means let alone apply it. However, in my opinion, it’s the most powerful creativity technique of all. We must get a good grasp on it so we’re able to use it confidently.

Well, today’s your lucky day! There’s a new web app out that allows you to perform attribute dependency. Tune in and I’ll tell you all about it.

In this episode you’ll hear:

1. A refresher on attribute dependency.
2. Examples of innovations that utilize attribute dependency.
3. How this new web app, Omni Vati, allows you to use attribute dependency.
4. An example of how you could use the app for innovation.
5. How Omni Vati helps you come up with ideas you never would’ve come up with on your own.

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EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com.

I hate Post-it notes.

No, that’s not true. I love them as a product. I use them nearly every day.

What I do hate is how they are used as an example of innovation and creativity. To me, they set a terrible example of creative thinking.

Tune in to learn some of the history of Post-it notes and why I don’t think they teach us any good lessons about creativity. 

In this episode you’ll hear:

1. Who invented Post-it notes and why.
2. Why serendipitous products aren’t that creative.
3. How the inventors of Post-it notes struggled to get buy-in.
4. When the product started to take off.
5. Why the launch of Post-it notes is a dreadful example of innovation.
6. What we can learn from failures like this.

Downloadable scorecard to rate your idea

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EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com.

I said this recently to a salesperson in an art gallery. I wasn’t looking for anything in particular but knew that if there was something I really liked and was interested in, it would jump out at me. I’m sure you’ve done the same.

Well, sometimes our judgments aren’t quite right. We may not be as good at assessing creative work as we think. In this episode, I discuss this and give some reflections on the matter that may surprise you. Join me!

1. How we judge a creative idea is affected by how we perceive its inventor.
2. A study on how the gender of an inventor and the uniqueness of his or her name affects one's perception of the invention itself. 
3. Where we see bias in the world of innovation.
4. Why I keep ideas anonymous in my creative work.
5. A mental trick that can help you remove implicit bias.

Research: Izabela Lebuda and Maciej Karwowski

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EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com.

It’s graduation season! College seniors are getting ready to walk that stage, receive their diplomas, and enter the workforce.

As a new graduate, working on your creative ability is important. Being an asset to your company by generating creative ideas will make you stand out and leave a great impression on your new employer. In every challenge you encounter in adult life, being able to think about and attack those situations creatively puts you a step ahead of everyone else.

Today, I want to teach you how to start doing this. Tune in to learn five tips on how you can step into a new job and start making a creative impact right off the bat.

1. Why you should identify the constraints of your new situation or job.
2. What constraints do.
3. How imagining that you’re solving someone else’s problem increases your problem-solving abilities and creative output.
4. The importance of breaking your big problems down.
5. Why brainstorming doesn’t work.
6. The golden rule of creativity and how to apply it at work.

Downloadable scorecard to rate your idea

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EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com.

Success doesn’t mean doing everything perfectly. It doesn’t even depend on what you accomplish in life. Rather, success is based on how you overcome the challenges presented to you daily.

In this episode, I want to teach you five ways to tackle the challenging problems you may be facing. This is called problem-solving. 

Problem-solving is different from creativity. They are often intertwined but solutions don’t always have to be creative.

Tune in to learn ways to change your thinking around challenges and, ultimately, overcome them.

1. How to chunk your problems down.
2. How to simplify challenges.
3. Why drawing your challenges can be helpful.
4. How rearranging a problem makes it more manageable.
5. The importance of challenging your assumptions.

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EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com.

We’re going to take a little trip to the world’s tallest building and see what we can learn about creativity from it. 

I recently had the opportunity to travel to Dubai and visit the world’s tallest building. I even went to the very top floor. That caused me to reflect on all skyscrapers have to teach us regarding creativity and creative patterns.

Today, I want to share some of the lessons I learned and apply them to your day-to-day life. 

1. How skyscrapers make use of the multiplication technique of innovation.
2. Where we find the division technique in skyscrapers.
3. How the tallest building in the world uses the task unification technique.
4. What pattern spotting is.
5. How attribute dependency is in skyscrapers.
6. The benefits of all of these innovative techniques.

Downloadable scorecard to rate your idea

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EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com.

Do you want to be a more creative person?

Of course you do! Otherwise, you wouldn’t be listening to this podcast.

There’s one thing that will make you a much more creative person: pattern spotting. Pattern spotting is when you take the time to analyze things you find creative. Then, you try to understand the underlying structure of those things and figure out why they’re creative.

In this episode, we will talk all about pattern spotting while you travel. Airports are a neat venue where you will find loads of innovative ideas. When you’re at the airport, you can practice pattern spotting by noticing creative things. 

Let’s dive into that now!

1. Why airports are a great opportunity for pattern spotting.
2. The innovative aspects of baggage claim.
3. How to practice pattern spotting on advertisements.
4. How pattern spotting makes you more creative.

Downloadable scorecard to rate your idea

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EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com.

There is an old saying that necessity is the mother of invention. Well, is that really true? Does necessity cause us to want to be more creative? You will find it out on our episode today!

What if your parking ticket isn’t working because it’s defective and you get stuck in the parking lot? What would you do in this situation? That actually happened to me when I was traveling recently and the QR code in my parking ticket got smudged. 

How can we then apply the systematic inventive thinking method to a parking garage dilemma? Let me work through with you some thought processes and how you might use the patterns of innovation when you find yourself in similar situations. 

1. A story from an airport parking garage
2. Contradictions in life can lead us to creative thinking
3. 5 SIT patterns applied to the parking garage dilemma
4. How the story was resolved

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Episode 075: Contradictions: A Pathway to Creative Thinking

https://drewboyd.com/iib075/ 

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EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at emeraldcitypro.com.

Water that follows the path of least resistance is the easiest route to arrive at its final destination. The same can be said about our minds, too, which tend to take the path of least resistance. In other words, we lean into taking avenues familiar to us. 

However, most creative ideas come from following the path of most resistance, not the least resistance. The best innovators are those comfortable with recognizing and looking for the more difficult, tortuous path. This is why we need to push our brains a little bit further if we want to boost our creativity.

In this episode, let’s talk about what it means to take a little risk when you want to be more creative, and particularly, what it means to you in practice. We also discuss the two important principles from the world of consumer behavior research-based principles that account for why most of us tend to take the path of least resistance and how we can use the SIT method to ultimately lead to some powerful ideas you wouldn't have come up with otherwise.

1. The path of most resistance is a principle of the SIT method
2. The Principle of Cognitive Efficiency
3. The Principle of Knowledge Accessibility
4. Matching two unrelated things together to create the most resistance
5. What it looks like to take the path of most resistance

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SIT (Tel Aviv)

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EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com.

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Do you think of yourself as a creative person? In this episode, you're going to find out!

Now, I’ve read a blog about the creative stereotypes or what a “creative person” looks like where the author looked at gender, individuality, beliefs, and upbringing. 

Forget about the stereotypes. It doesn't matter how you compare to these so-called creativity stereotypes. And if you look at those stereotypes of creativity as your benchmark, then forget about it because it's not relevant. 

At the end of the day, it doesn't really matter how other people view you. What ultimately matters is whether you think you are creative and whether you’re willing to break free from your own self-limiting belief that you can’t be creative – because you can! 

In this episode you’ll hear:

1. A creativity experiment
2. What matters is the trying
3. Overcoming fixedness to apply SIT

Nick Skillicorn’s blog post: “The Creative Stereotype: What does a “creative person” look like?”

https://www.ideatovalue.com/crea/nickskillicorn/2022/03/the-creative-stereotype-what-does-a-creative-person-look-like/ 

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EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com.

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