Creators

Laura Zapata started her career by going to school to specialize in fashion merchandising and moved to New York to flourish in her career as a fashion stylist. Working in the Magazine, Entertainment, and Beauty industry for all things creative. Which ultimately led her to her current role within The Creative Exchange and her role as a Producer. Laura discusses the importance of organization when it comes to booking/sourcing creatives for shoots and projects, project timelines, photoshoot budgets, and the exploration for the future of fashion within the Meta Verse!

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Alex Center started his branding career working for Coca-Cola and today he's gone on to own and operate his own design agency. Working with some of the most amazing brands and known for launching them into the world!

We spoke to Founder of CENTER, Alex Center, about the steps it takes when building an agency and the importance of collaboration between brand and agency when it comes to launching a company.

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Authenticity in social media marketing is important, especially when trying to capture the attention of a TikTok audience.

We spoke to Co-Founder of MushStudios, Jacob Winter, about staying unqiue when creating a brand. We we're interested in seeing how Mush used TikTok to Leverage there business during the pandemic, and the process behind running a rug focused design studio.

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Sticking to a purpose and having a sense of community is extremely important when building a brand.

We spoke to the Founder of Kids Worldwide, Robbie Kingsmill-Stuart, about what it truly means to build a community around a brand. Tune in to listen how Kids Worldwide stays involved within the local community and the importance of story telling when it comes to building an apparel brand.

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Authenticity in social media marketing is important, especially when trying to capture the attention of Gen-Z.

We spoke to Social Media Strategist, Isabel Hewgley, about the power of authenticity, whether there is room for every brand on TikTok, and why listening is key when it comes to capturing Gen-Z's attention.

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otherworld is on a mission to create plant-based pancakes and waffles that are good for you AND the environment. 


This week we spoke with the CEO and co-founder of otherworld, Jennifer Ballen, about creating the brand, using marketing to bring an other-worldly experience to consumers, and the importance of building a company that embraces and celebrates everyone.

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We interviewed CEO of Last Crumb, Matthew Jung, on this cult followed cookie brand. Last Crumb launched earlier this year and has quickly grown into a brand people can't get enough of. From their marketing to their actual cookies, they have their shit together.

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Emotionally intelligent personal care to ease the physical manifestations of feelings is how SELFMADE describes themselves. We spoke to their dynamic duo who handles all visual look and feel and marketing about building the brand on and off social media.

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Wondering what your brand should be doing on TikTok? The answer is something - and something now. We spoke to the team at Toodaloo foods and discussed what their TikTok strategy should be, what's important to track, and general best practices.

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Greta Pagel, is the Fragrance Director for fragrance brand Good Chemistry (and it's parent company, Illume). Greta creates all of the fragrances you smell from these companies. Not only does a lot of love and creativity go into making these fragrances, but science, performance numbers, sales, and trends dictate what ends up making it to shelves. Not to mention, Greta helps develop the marketing stories that come along with each fragrance she creates.

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