In today's episode, we're chatting about how to write and leverage a book to gain instant credibility in your space.

Now, before you make any assumptions, even if you already have a book, you need to listen to this episode.

For so many authors, books are treated as a revenue stream and not a credibility marketing vehicle, and that's simply the wrong idea.

Your book is – or will be – your best tool for generating revenue in your business.

To explain this, we've invited Michael DeLon, president and founder of Paperback Expert, to share with us what a book should actually be doing for you, how to go about writing one (without actually writing a word), and how to leverage it to land better clients.

Again, even if you have a book, you need to listen to the episode. Your next book will be better because of it.

Show Notes:

✅ To learn more about Michael, check out https://paperbackexpert.com/

📷 Watch the video version of this episode and subscribe for updates on YouTube: https://www.youtube.com/playlist?list=PLYAr3nGy6lbXrhbezMxoHTSCS40liusyU

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