Critical Mass Business Talk Show | Orange County’s Longest-Running Business Talk Show

In Driving Innovation from Within, Dr. Kaihan Krippendorff dispels the myth of the visionary startup company as being the primary source of innovation. His book features insights from over 150 interviews from Tencent and Amazon to Mastercard and Starbucks. Dr. Krippendorff will share more of his research during his interview with host Richard Franzi.

Sales are still relevant… but different. Consultative selling is dead. Chasing after prospects are dying. Clients and prospects don’t want discussions with salespeople unless sellers provide value beyond their products and insights beyond what’s available on the Web.  CEOs’ and sales managers’ marketing decisions and sales decisions   – who to hire, how to train them, how to manage them – must focus on critical moments in customers buying processes and the value of their sellers’ conversations. Nick Miller of Clarity Advantage shares more.

Join with Geri Cerkovnik, serial Entrepreneur, as she discusses the importance and impact of understanding people and values to create successful organizational cultures. The most strategic asset an organization has is their people.  How we invest in them impacts their commitment to your company. 

Fritzler Design creates a response with strategic visual communication for corporate identity and marketing/communication, designing professional logos, websites, brochures and trade show graphics that represent the authentic brand within each company and product. Art Director, Teresa Fritzler, joined us with more!

The #BeBetter team at Branded Group helps to make your brand better through delivering industry-leading customer service and experiences. For the past two years, Branded Group has been chosen as "Best Places to Work." CEO Michael Kurland and President Jon Thomas join us to share how they built a strong and healthy culture for their firm.