This week Kate and I sat down with Sébastien Plasse, owner of Zion Gym in St. Barths, one of the most unique training facilities we've ever visited.
Located just steps from the beach, Zion Gym combines a full CrossFit affiliate, HYROX training center, and massive commercial gym under one roof. But that's only the beginning. The facility also features a Tulum-style outdoor training area with sand, stone weights, boxing space, cold plunges, and a full coffee, juice, and smoothie bar—all completely outdoors in one of the most beautiful settings imaginable.
What makes the story even more impressive is that Sébastien built the entire project just four years ago, post-COVID, without a massive investment budget, on one of the most expensive and exclusive islands in the Caribbean.
In this conversation we dive into entrepreneurship, gym ownership, building community through fitness, and the realities of creating a world-class training facility in a place where most people would never imagine opening a gym.
And make sure you watch all the way to the end of the YouTube video—I give a full walkthrough tour of Zion Gym so you can see this incredible facility for yourself.
Sébastien's passion for CrossFit, training, and gym ownership is undeniable, and this was one of my favorite conversations we've had in a long time.