Leveling Up with Eric Siu

Crypto Marketing 101: How Coinbase, BlockFi, FTX & More Do It Right


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Today, I talk about how Coinbase, BlockFi, FTX, and other big crypto brands do marketing and what you can learn from them.

TIME-STAMPED SHOW NOTES:

  • [00:00] - Intro
  • [00:17] - Coinbase is the gold standard of crypto marketing
  • [02:36] - BlockFi uses airport ad space
  • [03:36] - FTX capitalizes on the NFL
  • [05:24] - Go where the attention is
  • [06:00] - Outro

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Leveling Up with Eric SiuBy Eric Siu