In this conversation, Ty Smith delves into the differences between earned media and paid media, particularly in the context of crypto marketing. He outlines the pros and cons of each media type, discussing the speed, simplicity, and control of paid media versus the trust and organic reach of earned media. The conversation also covers the cost structures associated with both media types and provides guidance on choosing the right strategy based on specific marketing needs.

In this episode, Ty discusses the top 5 questions every prospective agency client should ask a marketing agency before they decide to hire them.

Takeaways

Ty on Twitter: x.com/tysmithhq

Ty on LinkedIn: https://www.linkedin.com/in/ty-smith/

Coinbound website: https://coinbound.io

In this episode, Ty shares his five predictions for crypto marketing in 2024. He discusses the potential for fractional CMOs, the revitalization of media, the SEO shakeup, the rise of inexpensive content production, and the increasing popularity of real-life events. These trends are expected to shape the marketing landscape in the coming year.

In this episode, we'll walk you through everything you need to know about creating a press release-- what they are, how to write one, the different components, and how to distribute it effectively to the widest audience possible.

Follow Ty on Twitter: https://twitter.com/tydanielsmith.

Try Coinscribble: https://coinbound.io/coinscribble

In this episode, we'll walk you through everything you need to know about creating a press release-- what they are, how to write one, the different components, and how to distribute it effectively to the widest audience possible.