Crystal Uncorked
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Crystal Uncorked episodes

  • Momentum Magic: 3 Things That Helped Me Level Up

    Are you feeling stuck personally or professionally? ....or both?

    I’ve been there! Success is a unique journey for EVERY individual, but I have three tips for building momentum that have done wonders for me and can work for anyone!

    Tune in to see how I've utilized therapy, put pressure on my goals, and developed a solid routine for even more momentum!


    Mentioned In This Episode:
    EVOLVE 2024 in Denver, CO - Crystal Media
    [email protected]
    Crystal Media
    Crystal on Instagram

    Let's stay connected:

    • Follow my journey on Substack: https://buildingmyepicempire.com
    • Email me: [email protected]
    • Instagram: @crystalvilkaitis


    I'll CU on the next CU! 😎

    29 min
  • You Have to Try: A behind the Scenes Story of Alignment

    I wish I could bottle up the feelings of these stories in today’s episode.

    I share some behind the scenes moments that lead to some pretty exciting announcements, and prove you have to TRY… even if you’re not sure of the answer.

    And stay tuned till the end for a special lesson on the importance of not hiding those big ideas.

    Mentioned In This Episode:
    EVOLVE 2024 in Denver, CO - Crystal Media
    [email protected]
    Crystal Media
    Crystal on Instagram

    Let's stay connected:

    • Follow my journey on Substack: https://buildingmyepicempire.com
    • Email me: [email protected]
    • Instagram: @crystalvilkaitis


    I'll CU on the next CU! 😎

    24 min
  • Embracing Imperfections: A Commitment to Being Human

    I’m coming to you a bit worn out after an especially long travel day and a whirlwind of small mishaps. Despite the fatigue, though, I felt it’s crucial to keep up my commitment to you – which is the topic of today’s episode!

    See, my promise to you is a unique one: I’m going to mess up. Yes, you heard that right. There may be times when I’ll repeat stories, miss opportunities to delve deeper into a topic, or even fail to fully land a joke. These are just part of being human. But you know what? There’s a liberating freedom in acknowledging this, in accepting our humanity with all its flaws and limitations.

    This also allows me to uphold the other side of my commitment to you and myself: doing my very best. That’s the true essence, isn’t it? Doing our best, even when things get tough or when we’re feeling like we’re on the edge.

    To all you business owners who are tuning in: let’s give ourselves a break sometimes. Let’s commit to doing our best and being at peace with our humanity, accepting that we might not always be perfect. This mindset, I promise you, is truly liberating.

    Look forward to next week’s episode – I’ll be delving into the three momentums that have significantly contributed to my business’s recent success. Until then, have a wonderful week, keep striving, and remember: it’s okay to be human, to make mistakes. What matters is giving it your all, despite everything.

    Cheers to our shared humanity, making mistakes, and still giving it our all! Thank you for being here, and I’ll see you on the next CU!

    Let's stay connected:

    • Follow my journey on Substack: https://buildingmyepicempire.com
    • Email me: [email protected]
    • Instagram: @crystalvilkaitis


    I'll CU on the next CU! 😎

    6 min
  • Empowering Ourselves Through Permission and Assistance

    This episode is all about acknowledging what's working, what isn't, and making changes where they're needed. It's about giving ourselves permission to do what's necessary for our business and ourselves, and not being afraid to ask for help. So come on, let's uncork this topic together!

    http://crystaluncorked.com
    Episode 15 of Rooted in Retail - https://www.crystalmediaco.com/rooted/evolve-or-dont-exist-lessons-from-my-evolve-conference/

    Let's stay connected:

    • Follow my journey on Substack: https://buildingmyepicempire.com
    • Email me: [email protected]
    • Instagram: @crystalvilkaitis


    I'll CU on the next CU! 😎

    27 min
  • The EVOLVE Experience: Trials, Triumphs, and Transformation

    In this episode, your host Crystal Vilkaitis walks you through her journey of hosting her first-ever EVOLVE business conference.

    Crystal navigates the ups and downs of event planning, discussing everything from unexpected logistical hurdles to the pursuit of ticket sales. Despite the challenges, she managed to successfully host the conference at the Gaylord in Denver, Colorado. Crystal shares the joy of reaching the milestone of selling over 100 tickets, affirming that every challenge faced was indeed a stepping stone to this accomplishment.

    Next, Crystal takes you into the heart of the EVOLVE conference, an event marked by genuine connection and transformation. Despite initial concerns about a smaller crowd, the intimate gathering fostered a nurturing environment that exceeded everyone’s expectations. Listen to her heartfelt recount of the emotional closing of the conference, as well as the inspiring stories of personal growth shared by the attendees.

    Finally, Crystal reflects on the financial success of EVOLVE and the rewarding outcome of the conference, leading to the exciting announcement of EVOLVE’s return in 2024. Despite initial apprehensions, the overwhelmingly positive feedback and stories of attendee transformation sparked a renewed commitment in Crystal to continue this impactful journey.

    So, grab a glass and settle in as Crystal uncorks the experience of EVOLVE!


    So, What Should We Do Next?

    Get your ticket to EVOLVE 2024 here!!


    Let's stay connected:

    • Follow my journey on Substack: https://buildingmyepicempire.com
    • Email me: [email protected]
    • Instagram: @crystalvilkaitis


    I'll CU on the next CU! 😎

    38 min
  • Wine and Wisdom: Embracing the 'Why Not Me?' Mantra

    Podcast Launches, Past Lives, and Personal Growth…oh my!!

    Hey there, welcome back to Crystal Uncorked! In this episode, Crystal chats about her inspiring trip to a Dallas conference, her struggles and successes, and her surprising interests in past lives and numerology—all over a glass of 2022 Sonoma County Sauvignon Blanc.

    Crystal shares the journey of launching her top-rated podcasts, overcoming self-doubt with the empowering mantra ‘why not me?’, and rediscovering her drive after the challenging 2020 lockdowns. Her reflections on personal growth and success, especially her experience becoming a millionaire at 38, truly show that amazing things happen when you believe in yourself.

    This episode is also a deep-dive into the risk of comparison and the importance of carving your own path. With funny anecdotes, like her tiny horse picture, and honest conversations about her journey, Crystal reminds us to define success on our own terms and stay in our lane.

    Join Crystal next week for more uncorked wisdom and a behind-the-scenes look at organizing a conference. Remember to subscribe, share with a friend, and join our lively conversations on social media. Cheers to personal growth and the adventures that await when we say yes!

    EVOLVE 2024 - http://crystalmediaco.com/evolve2024
    Crystal Media - http://crystalmediaco.com
    Crystal on Instagram - http://instagram.com/crystalvilkaitis

    Let's stay connected:

    • Follow my journey on Substack: https://buildingmyepicempire.com
    • Email me: [email protected]
    • Instagram: @crystalvilkaitis


    I'll CU on the next CU! 😎

    31 min
  • Fear, Urgency, and Being Multi-Passionate - Catching Up on Crystal Uncorked

    Join me, Crystal Vilkaitis, on this thrilling journey of self-discovery in my podcast, Crystal Uncorked. In this episode, we're exploring some crucial themes like fear, urgency, the beauty of being multi-passionate, and above all, the power of consistency and accountability in achieving our goals. I'll be sharing some exciting updates and a peek into how I'm navigating my own journey. Oh, and did I mention a big commitment? You'll have to listen in to find out what it is. I am thrilled to have you accompany me on this exciting path towards growth and authenticity. So hit play, and let's embark on this adventure together!

    Mentioned In This Episode:
    EVOLVE 2024
    [email protected]
    Crystal Media
    Crystal on Instagram
    Crystal Media on Instagram
    Crystal Media Co - YouTube

    Let's stay connected:

    • Follow my journey on Substack: https://buildingmyepicempire.com
    • Email me: [email protected]
    • Instagram: @crystalvilkaitis


    I'll CU on the next CU! 😎

    32 min
  • My Decision Making Formula

    Get ready for a super exciting announcement! But, before I get into that I want to back up and share some behind the scenes on how it all came to be and my formula and process for making decisions, like this.

    Recently I was taking part in a mastermind call, and the speaker was a producer of a ton of popular TV shows. And if you’re a listener, you know I have a dream to have my own show. After getting my chance to ask some questions, the speaker really dialed in on what it means to have success in a show. Consistent, well-known, audience-anticipated segments! Something your listeners and viewers looks forward to and come back for again and again because they just know they’re gonna get something good.

    This really got me thinking, and sparked my curiosity…so let's dive into my decision formula:

    Step 1 - Get curious and ask questions
     This is where I was really considering the future of the show, what I was looking for, and really what does a successful show look like?
    Step 2 - Research
     In my research, I found that podcasts that have the highest engagement are really specific niches….not really the direction I’ve taken with Crystal Uncorked.
    Step 3 - Niche
     Okay, if I were to pick a niche…where is my expertise? Where do I have the most potential to make an impact?
    Step 4 - Find my Perfect Customer Group (PCG!)
     What does my PCG need? What is their dream outcome? What are their obstacles? What are the solutions to those obstacles?

    And finally, I got to my decision….and my announcement…I’m launching a new podcast! Rooted in Retail is launching on March 5th with weekly episodes. I’ll be talking about all aspects of retail from marketing, to inventory to customer service AND I'll have guests with tons of experience and value to bring to other retailers! I know I can bring a ton of impact to my retail community with my experience and passion for this industry.

    I would love your support, so listen, leave a review, and reach out to me on social media!

    But don’t worry Crystal Uncorked is here to stay too. So….I’ll see you on the next CU.

    What’s Inside:

    • My decision-making formula.
    • The value in a niche.
    • Finding your PCG!
    • A special and exciting announcement.

    Mentioned In This Episode:
    Register for EVOLVE 2023 and use code uncorked to save $400
    [email protected]
    Crystal Media
    Crystal on Instagram
    Crystal Media on Instagram
    Crystal Media Co - YouTube

    Let's stay connected:

    • Follow my journey on Substack: https://buildingmyepicempire.com
    • Email me: [email protected]
    • Instagram: @crystalvilkaitis


    I'll CU on the next CU! 😎

    27 min
  • Live From the Las Vegas Market: Inside Sales and Relationship Building with Dawn Grooters

    We’re live at the Las Vegas Market. Dawn Grooters started her company Broken Vessel Sales in 2020 when she noticed a need between retailers and wholesalers, creating and working with inside sales and making connections. She works with wholesalers, vendors, and rep groups, and even helps retailers.

    As the expert in all things sales, Dawn offers some great tips for small businesses that might be experiencing slow and small conversions in traffic. All her advice really comes down to what she calls the top business strength of the year, Building Relationships. If you want to see more sales, start asking questions, call top customers, and get to know them. Questions like: What do you need? What's your usual budget? What categories are you drawn to? Can really go a long way.

    We all know that it's tough out here in this economy. Dawn’s advice? Stay focused on inventory but with a slightly different lens. Don’t let the recession scare you, you just need to tweak and add things by just looking at things with a new perspective. These times are when creativity and innovation can flourish if you let it.

    Broken Vessel Sales also provides a service of creating sales calls to small retailers for vendors and following up with leads. She has a special mission and drive to hire stay-at-home moms as her sales callers because of its remote and flexible nature.

    This really was a great chat! If you’re in the industry, be sure to check out Dawn’s podcast Broken Vessel Sales Solutions.

    See you on the next CU!

    What’s Inside:

    • Tips for Inside Sales.
    • The Strength of Relationships in Sales.
    • How to keep selling in a recession.
    • A service to connect vendors and retailers.

    Mentioned In This Episode:
    Broken Vessel Sales Solutions, LLC.
    Podcast — Broken Vessel Sales Solutions, LLC.
    Dawn Grooters - Broken Vessel (@dawn_grooters) on Instagram
    [email protected]
    Crystal Media
    Crystal on Instagram
    Crystal Media on Instagram
    Crystal Media Co - YouTube

    Let's stay connected:

    • Follow my journey on Substack: https://buildingmyepicempire.com
    • Email me: [email protected]
    • Instagram: @crystalvilkaitis


    I'll CU on the next CU! 😎

    19 min
  • Part 2: Top Trends and Predictions for Social Media and Digital Marketing in 2023

    If you’re wondering where the first 9 trends in this list are…stop and go back to episode 70 to check out part 1! Let’s get to it. 

    10. ChatGPT (as seen in episode 69): an AI that provides ideas for copy and design, lists, assistance, and leverages technology to save time.

    11. Influencer Marketing: becoming more popular among businesses, and it involves increasing usage by partnering with the right influencer in the right way.

    12. Streaming Ads: available on TV and movie apps and music services, and they actually allow you to call out to your local community and target your audience with local parameters.

    13. Facebook and Instagram Ads: still performing well when targeting a local audience.

    14. Youtube: Continuing to be a platform that allows you to connect with your audience and drive traffic to your website.

    15. LinkedIn: B2B platform with organic reach, where you can share videos, thought leadership articles, and ideas.

    15. Data Privacy and Security: be sure to be abiding by the terms and conditions.

    16. Chatbots: automate customer service and social media DMs (such as ManyChat), or check Tolstoy as an example on the Evolve page.

    17. SEO in Apps: captions that are more helpful for discovery through the use of keywords and hashtags, as well as better search algorithms.

    18. Virtual Reality: businesses can create an immersive experience for their customers with virtual and augmented reality.

    19. Automation: using scheduled tools and repurposing content with tools such as DeliverIt or Later.

    20. User-Generated Content: Utilize customer-created reviews and content as proof, and many times is more relatable and performs better.

    21. Social Listening Tools: use surveys to monitor industry needs and wants.

    22. Podcasts: an exploding industry and businesses can use them to build new audiences or even increase exposure by being a guest on shows.

    Now that I’ve finished my list, I hope you have some ideas for what tools and trends you see your business using this year. Maybe you even have a list running for the years to come! I can’t wait to hear how these work for you!

    See you on the next CU!

    What’s Inside:

    • Top trends and predictions for social media and digital marketing.
    • More on AI, how are people using this new tech to their advantage?
    • Several tools and ideas to use automation in your business.
    • Getting creative with content with influencer partnerships and UGC.
    • How to take advantage of your local audience with various ad distribution ideas.

    Mentioned In This Episode:
    ManyChat
    Tolstoy
    Register for EVOLVE 2023
    [email protected]
    Crystal Media
    Crystal on Instagram
    Crystal Media on Instagram
    Crystal Media Co - YouTube

    Let's stay connected:

    • Follow my journey on Substack: https://buildingmyepicempire.com
    • Email me: [email protected]
    • Instagram: @crystalvilkaitis


    I'll CU on the next CU! 😎

    29 min

About Crystal Uncorked

From the publisher's feed

I'm in a bit of a transitional period in my life. After 13 years of building a business, I sold it, and I'm still figuring out what's next. (Do we ever really have it all figured…