Sreejith Moolayil is the founder of True Elements. He and his co-founder Puru Gupta have seen multiple pivots before zeroing down on what they are doing now. But there is one thing that remained common during these pivots. Being and remaining true to the values you believe in. In this Smartcast (hosted by BV Harish Kumar), we talk at length about positioning, e-commerce, building a business and start-ups in India. This conversation also has some valuable insights on how to build your company’s culture around the values one holds dear to their heart.
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If you enjoyed this Smartcast, you will also like 'How To Build Social Capital - Brand 'You' Online, With Karthik Srinivasan'
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