Ecommerce Society Podcast

Cultish Product is Back- Updates, New Pricing, Who It's For

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In this bonus episode of the Ecommerce Society Podcast, updates and changes to the signature mentor coaching education program, the Cultish Product Program, are discussed. The program is now a three-month group coaching mentor program focusing on creating a cult-like brand, providing a scroll-stopping customer experience, setting up sales on autopilot, and getting repeat customers.

Key Highlights
  • Creating a Cult-Like Brand: The program emphasizes the importance of standing out against competitors and Amazon, creating a memorable customer experience, and implementing effective sales and marketing strategies.
  • Scroll-Stopping Customer Experience: Learn to craft a customer journey that leaves a lasting impression.
  • Sales on Autopilot: Set up systems that drive sales effortlessly.
  • Repeat Customers: Strategies to keep customers coming back.
    • Program Features
    • Personalized Feedback: Includes coaching and hot seat calls.
  • Community Support: Access to a Facebook group.
  • Comprehensive Curriculum: Includes video and audio modules, workbooks, and templates.
  • Customer Experience Audit: Detailed feedback on websites, checkout processes, and packaging.
    • Four Pillars of the Cultish Product Program
    1. CULT Brand Formula: Develop a unique and compelling brand identity.
  • Customer Experience: Create a seamless and memorable customer journey.
  • Sales on Autopilot: Automate sales processes to generate revenue effortlessly.
  • Repeat Customers: Focus on retention and repeat business.
    • Program Structure
    • Monthly Pillar Release: Each month, a different pillar is introduced, with supporting materials like video and audio modules, workbooks, and templates.
  • Customer Experience Audit: Participants receive personalized feedback on their websites, checkout processes, and packaging.
    • Pricing
    • Monthly Payment: $199 per month.
  • One-Time Payment: $995.
    • Suitable For

    The Cultish Product Program is ideal for new or semi-established product business owners looking to improve their direct-to-consumer channels and increase sales.

    Key Takeaways
    • Stand Out Against Competitors: Develop strategies to differentiate your brand.
  • Memorable Customer Experience: Enhance your website, checkout process, and packaging.
  • Automated Sales: Utilize email marketing and other tools to drive sales on autopilot.
  • Cost-Effective Customer Retention: Focus on repeat customers for sustained growth.
    • Episode Chapters
    • 00:00 - Introduction and Program Updates
  • 05:11 - Creating a Cult-Like Brand
  • 11:51 - Providing a Memorable Customer Experience
  • 14:11 - Setting Up Sales on Autopilot
  • 31:13 - Implementing the Cult Brand Formula
  • 33:09 - Enhancing Customer Experience through Packaging
  • 35:00 - Creating Sales on Autopilot
  • 37:28 - Building Repeat Customers
  • 46:00 - Suitable for New or Semi-Established Product Business Owners
    • ...more
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    Ecommerce Society PodcastBy Kerrie A. Fitzgerald
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