Today Rick and Nancy discuss the need to be selective in who you choose to take on as a client. How do you cultivate the clients you want? Identify who your perfect client is. How big are they? What do they do? If you find yourself not closing enough business, have you gotten away from your niche and ended up working with customers who you really shouldn't be working with? Don't panic, just get back to your niche! "Think of the deep dive as a vetting process", Rick says. When it comes to ed