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In this episode of Culture Change RX, Sue Tetzlaff discusses the importance of initiating movements within healthcare organizations to create lasting and impactful change. She emphasizes that true revolutions require more than incremental improvements; they demand a collective effort around a shared purpose. Tetzlaff shares insights on how to mobilize people, the significance of leadership, and the necessity of data in driving change. She also highlights successful examples of movements and the importance of celebrating the “first followers” as the movement builds momentum.

• A movement is more than incremental change; it is impactful and lasting.
• Starting a movement often begins with one person or a small group.
• Hope is not a strategy; movements require intentionality and leadership.
• Celebrating first followers is crucial for building momentum.
• Data is essential for guiding and measuring the impact of a movement.
• Expect resistance and noise; persistence through this is key in the infinite game of change.
• Communication cadence is vital for keeping the movement alive.
• Creating a volunteer army can empower employees to drive change.
• Leaders play a critical role in activating and sustaining movements.

Need help improving the culture, performance, and results of your healthcare organization? If so, let’s talk:  https://www.capstoneleadership.net/contact-us

Are we connected yet on LinkedIn? https://www.linkedin.com/in/suetetzlaff/

We’re stepping forward in a bigger way—growing our team of rural healthcare experts, growing our capabilities by adding a strategic planning division … all of this so we can expand our ability to help even more rural hospitals and other small healthcare organizations in 2026. … We’d love to explore how we can support your organization in being the provider- and employer-of-choice so you can keep care local and margins strong! Learn more at CaptoneLeadership.net

Hi! I’m Sue Tetzlaff. I’m a culture and execution strategist for small and rural healthcare organizations - helping them to be the provider and employer-of-choice so they can keep care local and margins strong.

For decades, I’ve worked with healthcare organizations to navigate the people-side of healthcare, the part that can make or break your results. What I’ve learned is this: culture is not a soft thing. It’s the hardest thing, and it determines everything.

When you’re ready to take your culture to the next level, here are three ways I can help you:

1. Listen to the Culture Change RX Podcast
Every week, I share conversations with leaders who are transforming healthcare workplaces and strategies for keeping teams engaged, patients loyal, and margins healthy.

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3. Break through to the next level of greatness in your organization with help from my team and me.
When you’re ready to be the provider and employer-of-choice, we’ll help you implement proven frameworks that strengthen culture, improve experience and ensure your organization thrives.
You can email me at [email protected] and put “BREAKTHROUGH” in the subject line and I’ll get you all the details.