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Healthcare organizations are complex entities and consist of both tangible and intangible elements, all of which can be strengthened

Episode Insights and Takeaways

• Growing and thriving organizations intentionally design and improve the intangible aspects of their organization
• Don't leave culture to chance; deliberately change and improve it
• Similar to the consideration paid to designing physical structures and work processes, executives can give thoughtful consideration to designing the culture.
• Just because you can’t touch it or see it, doesn’t mean you can’t design and improve it

In this short solo episode of Culture Bytes, Sue emphasizes the distinction between tangible and intangible aspects of a healthcare organization and how they interplay. Sue encourages deliberate design and improvement of the intangible aspects of culture, just like any other tangible element of an organization.

We’re stepping forward in a bigger way—growing our team of rural healthcare experts, growing our capabilities by adding a strategic planning division … all of this so we can expand our ability to help even more rural hospitals and other small healthcare organizations in 2026. … We’d love to explore how we can support your organization in being the provider- and employer-of-choice so you can keep care local and margins strong! Learn more at CaptoneLeadership.net

Hi! I’m Sue Tetzlaff. I’m a culture and execution strategist for small and rural healthcare organizations - helping them to be the provider and employer-of-choice so they can keep care local and margins strong.

For decades, I’ve worked with healthcare organizations to navigate the people-side of healthcare, the part that can make or break your results. What I’ve learned is this: culture is not a soft thing. It’s the hardest thing, and it determines everything.

When you’re ready to take your culture to the next level, here are three ways I can help you:

1. Listen to the Culture Change RX Podcast
Every week, I share conversations with leaders who are transforming healthcare workplaces and strategies for keeping teams engaged, patients loyal, and margins healthy.

2. Subscribe to our Email Newsletter
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3. Break through to the next level of greatness in your organization with help from my team and me.
When you’re ready to be the provider and employer-of-choice, we’ll help you implement proven frameworks that strengthen culture, improve experience and ensure your organization thrives.
You can email me at [email protected] and put “BREAKTHROUGH” in the subject line and I’ll get you all the details.