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Customer-Led Groove
Customer-Led Groove episodes
- Integrating Diversity into your Marketing ProgramsPascale Royal discusses how companies can integrate diversity into their marketing programs.46 min
- What to do before you launch a CommunityThis podcast is with Jenny Weigle, community strategic consultant, experience architect and all around community guru.37 min
- Key Pillars for Starting a Customer Marketing FunctionThis podcast is with Katlin Hess, Director of Customer Marketing at G2. Kaitlin also teaches on the CLG Campus. Check out her course: Leveraging Reviews…42 min
- Starting and Scaling Customer Marketing ProgramsThis podcast is with Liz Oseguera, who heads up Global Customer Marketing at Airtable.31 min
- Building Customer Advocacy Programs with your Internal TeamsThis podcasts is with Nathalie Bar, head of Head of Customer Advocacy and Global Campaigns at Temenos30 min
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- 29 min
- How Salesforce Approaches Customer MarketingHrishi Kulkarni spent several years working with others to build out Salesforce’s Customer Marketing prorams.25 min
- Being Customer focused and the Inbound Marketing MethodologyDan Tyre, who has been with HubSpot since the beginning and is the author of the book, Inbound Organization: How to Build and Strengthen Your…24 min
- 9 key steps for great customer interviewsJim Lein is a great story teller and has some great insights on doing a great customer interview.37 min
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