Pivot to Profit

Cutting $250K with AI: From Bloated to Profitable | Braydon Barrett


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Visit https://www.pamjordan.com to schedule a call with our team.

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In this episode of Pivot to Profit, Pam Jordan sits down with Braydon Barrett—founder of Look Like You Lift, high-performance fitness coach, and entrepreneur who turned a near-collapse into a comeback.

After explosive growth left his company bloated and unprofitable, Braydon made a bold move: slashing $250,000 in annual expenses with AI and rebuilding a lean, high-margin business model. Today, with just two employees, his business is more profitable than ever—and he’s proving that smart systems, decisive leadership, and financial clarity are the real flex.

Pam and Braydon unpack:

• The hiring and software mistakes that drained his profits

• How AI replaced $250K worth of overhead and inefficiency

• The KPIs every entrepreneur must track to stay lean and profitable

• Why identity—not just strategy—determines whether clients succeed

• How Braydon’s mindset shift turned him into a numbers-driven CEO

• The bold pivot to serving affluent clients and scaling with intention

If you’ve ever wondered whether cutting back could actually take you further, this episode is a masterclass in scaling smarter, not bigger.

Listen now to learn how to trim the bloat, take control of your numbers, and build a business that’s both sustainable and wildly profitable.

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Meet the Experts:

Pam Jordan is the CEO of Pivot Business Group, helping entrepreneurs understand their numbers, increase profits, reduce taxes, and build long-term wealth through financial clarity.

Braydon Barrett is the founder of Look Like You Lift, a high-performance coaching company helping high-achieving men transform their bodies—and their lives—through strength, identity shifts, and systems that last.

Connect with Braydon:

@looklikeyoulift | looklikeyoulift.com

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Recommended Videos:

– Rebuilding After Burnout w/ Dave Zaron: https://youtu.be/ocp3NBDuqtg

– Cutting Costs Without Killing Growth: https://youtu.be/92rFF2-hQXo

– Designing a Profitable Business Model: https://youtu.be/wXw8w72PpHI

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Want More Financial Clarity?

YouTube: https://www.youtube.com/@pamjordancfo

LinkedIn: https://www.linkedin.com/in/pamjordan

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Facebook: https://www.facebook.com/PamjordanCFO/

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Key Takeaways from This Episode:

• AI isn’t the future—it’s the profit-saving present.

• Cutting expenses doesn’t mean shrinking—it means scaling smarter.

• Identity drives results: in fitness, business, and leadership.

• Numbers don’t lie—clarity creates confidence and profitability.

• Profit > size: A lean, focused business beats bloated growth every time.

Remember: It’s not what you make—it’s what you keep.

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Pivot to ProfitBy Pam Jordan