❔"Are there guidelines for how much a small firm should spend in an area like CX?"❔

In any client meeting, in any situation, you can almost always ask the question, "Yes, but how will this affect the budget?" Especially if you are a small business or in a growth stage, budgets and goals are very important. Our host, Jeannie Walters, CCXP, is ready to provide a few guidelines for investing in customer experience (CX).

In this episode, Jeannie talks about:
- Investing in both new AND long-term customer experiences
- Thinking about CX beyond tools and technology
- Examining the employee experience
- Establishing CX Foundations

Resources Mentioned:
CX Mission Statement Workbook -- bit.ly/cx-mission-workbook
CX Success Statement Workbook -- bit.ly/cx-success-workbook
CX Charter Guidebook -- bit.ly/cxcharter
Experience Investigators Learning Center -- experienceinvestigators.com

Want to ask a question? Visit askjeannie.vip to leave Jeannie a voicemail! (And don't forget to follow Jeannie on LinkedIn! www.linkedin.com/in/jeanniewalters/)