On this week’s episode of the Performance Delivered Podcast, we talk to Dan Dillon. He is a strategic marketing and communications executive with over 20 years’ experience in high growth software. Dan serves as the CMO of Reveal Mobile, a company that provides location-based marketing and analytics. 

Today we are talking with Dan about geofencing marketing, and location-based advertising to extend retailers’ reach, as well as:

• The post pandemic impact on retail shopping—it’s not what you think
• The critical element in consumer data sharing
• The real value of an in-store visit
• His prediction on what the new “big 3” social media platforms will be
• And more