Culture Your Creative

Daniel Kasidi and building a business through positivity


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We are back with a brand new episode & this week I am grateful to hold a conversation with Daniel Kasidi.

Daniel is a true inspiration, not just as an incredible entrepreneur & business owner but also as a shining light of positivity.

Daniel has grown a thriving business from the ground up and has always kept helping others through positivity at the for front of everything that he does.

It is possible to grow a business that cares & gives back and what Daniel has built with his brand Rastaclat is a shining example of this.

Daniel has a natural attunement for vision & leadership with the business acumen to execute branding, partnerships, international distribution, eCommerce, and retail distribution to name a few. Over the past 10 years, these skills have allowed Daniel to build a business bootstrapped from $4,000 savings to scaling to a multi-million-dollar enterprise. Rastaclat has been recognized by Inc5000 for the past 4 years as one of the Fastest Growing Privately Held Businesses in America (ranked 166 in California and 1,397 in America). Also, Daniel has built a global brand community with millions of followers in the USA, China, and Southeast Asia. Acquired over 10 million customers forging partnerships with licenses including the Olympics, NBA, MLB, NCAA, NASA, Hello
Kitty and Bruce Lee to name a few.

Daniel’s personal goals and vision are centered around the calling to inspire others to “Seek the Positive” by doing good for themselves and others while focusing on his personal brand and businesses as a vehicle of that messaging. Daniel has spent a decade building a culture around his businesses that are passionate in that pursuit while ensuring his organizations remain socially responsible by giving back in times of need to organizations such as Boys and Girls Club, the Tilly’s Life Center, Association for the Study of African American Life and History, U.S. Olympic & Paralympic Foundation, Keep a Breast, the Bolsa Chica, Conservancy, It Gets Better, #HashtagLunchbag. To date, Daniel has led his organizations to in-kind donations of over $1,000,000 to causes he is passionate about and committed with Rastaclat to donate 1% of all net proceeds to the Seek the Positive Foundation to continue the pursuit of Equality and Personal Development in the world.

You can follow Ilana & find out more below:
https://www.instagram.com/daniel.kasidi/
https://rastaclat.com/
https://rastaclat.com/pages/seek-the-positive-foundation

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Culture Your CreativeBy Luke Gledhill