Entrepreneur and Email Marketer Melissa Donohoe, shares her thoughts on what data teams can do better to help marketers.

Key Takeaways:

- Create good data dictionaries (Melissa mentioned this earlier in the podcast)

- Collaborate more

- Consider the questions you want to answer, versus dashboards to build

- Marketing requests are typically collaborative

and iterative process, not stand alone asks

Quick Links:

Melissa's LinkedIn - https://www.linkedin.com/in/melissa-donohoe-15419720/

MD Digital - https://www.linkedin.com/company/mddigitalmarketing/about/

Data Democracy - https://www.youtube.com/channel/UCqpOMyfj73XuSb5fKDJx83Q/

Mitty's LinkedIn - https://www.linkedin.com/in/vinayakmitty/

Portfolio - https://vmitty.com/

Blog - https://medium.com/me/stories/public

Join us on Data Democracy as we chat with MaryBeth Maskovas, entrepreneur and founder of Insight Lime Analytics. MaryBeth, an analytics and digital marketing expert, shares her journey from an evolutionary biology background to becoming a thought leader at the intersection of leadership, coaching, and digital marketing.

Quick Links:

MaryBeth's Company: https://www.insightlimeanalytics.com/

LinkedIn: https://www.linkedin.com/in/marybethmaskovas/

Data Democracy: https://www.youtube.com/@DataDemocracy

Mitty's LinkedIn: https://www.linkedin.com/in/vinayakmitty/

Portfolio: https://vmitty.com/

Blog: https://medium.com/@vmitty

What to expect:

- Discover her pro tips for aspiring entrepreneurs, insights on the role of data in strategic recommendations, and the dynamic relationship between startups and corporations.

- Explore the impact of technology on smaller towns in America, the challenges in business strategy, and MaryBeth's thoughts on the advancements in AI.

- Gain valuable insights into the evolving landscape of Google Analytics, particularly the transition to GA4, and MaryBeth's unique philosophy on fostering a positive data culture.

Tune in for actionable insights into entrepreneurship, data strategy, and the future of analytics and AI.

00:00:00 Introduction and MaryBeth's Journey

00:10:50 Data Quality and Intelligence Creation

00:15:02 Google Analytics 4 and Web Analytics

00:31:48 A/B Testing and Data Maturity in Organizations

00:39:18 E-commerce and Funnel Metrics

00:53:46 InsightLime Analytics and Customer-Centric Approach

01:01:55 Data Adoption and Literacy

01:06:10 Leadership in a Remote-work era

01:11:16 Entrepreneurship vs the Corporate World

01:18:50 Challenges in Digital Marketing Data

01:26:07 Criticisms of the Data Team from a Marketer's Perspective

01:39:37 AI and ChatGPT

01:47:46 Data Science vs AI

01:52:58 AI Applications and Future Outlook

01:57:48 Closing Thoughts and Reflections

Join us on Data Democracy as we chat with Matt Layton, a veteran in Data, Legal Services and Public Service. Thought Leader at the intersection of Legal Access, Public Service, Data, and Macroeconomics.

In this episode of Data Democracy, we sit down with Matt Layton, SVP of Data Insights and Intelligence at LegalShield. Matt shares his fascinating career journey—from politics to data leadership—and dives deep into how LegalShield uses data and AI to make legal services more accessible. We explore leadership lessons, strategies for building a data-driven culture, and the challenges and opportunities of democratizing data across industries.

🎧 Topics Covered:

- Matt’s transition from public service to data leadership

- How LegalShield uses AI to enhance access to justice

- Building a culture of data literacy

- Leadership lessons in data and AI

Resources - https://www.pplsi.com/consumer-stress-legal-index/

#DataDemocracy #AI #LegalTech #DataLeadership #MattLayton #LegalShield #Podcast

Join us on Data Democracy as we chat with Robert Brill, an entrepreneur and a trailblazer in the digital advertising industry. He is the CEO of BrillMedia.co.

With decades of experience, Robert has been at the forefront of the advertising industry, from the birth of social media to the sophistication of programmatic media buying and now, with AI in digital media.

Episode Highlights include -

- How AI is Democratizing Digital Advertising

- AI an accelerator, and not a replacement to human ingenuity

- Shifts in Media buying Landscape

- AI opening up new possibilities for self-expression and creativity

- Philosophical implications of AI

Resources:

- LinkedIn: https://www.linkedin.com/in/robertbrill/

- Website: https://brillmedia.co/

Podcast Host: Mitty Vinayak

Data Democracy: https://www.youtube.com/@DataDemocracy

Mitty's LinkedIn: https://www.linkedin.com/in/vinayakmitty/

Portfolio: https://vmitty.com/

Blog: https://medium.com/me/stories/public

Listen in to learn everything about how AI is used in Marketing and Media buying, to SciFi inspirations to an AI future to Aliens and Robert's AI Wishlist.

Join us on Data Democracy as we chat with James Chance, ex-Googler, Entrepreneur, Investor, and Product innovator.

James founded Yourself.Online is an AI-driven Reputation Management software. He shares his journey from his background in consulting and data to product innovation and AI.

What to Expect:

1. James discusses the importance of focusing on customers ready to embrace your product and aligning resources to cater to their needs effectively.

2. He reflects on the unique role of product managers and how they must influence various parts of an organization without having direct authority.

3. He emphasizes the need to understand product life cycles, from conceptualization to operation, and the significance of data-driven decisions in this process.

4. He shares insights on the transferable skills across roles in product management, entrepreneurship, and corporate leadership, highlighting data literacy and strategic problem-solving.

5. James also talks about 'social styles' and the importance of effectively tailoring communication to collaborate and influence others.

Quick Links:

James' LinkedIn: https://www.linkedin.com/in/jamesdrchance/

Data Democracy: https://www.youtube.com/@DataDemocracy

Mitty's LinkedIn: https://www.linkedin.com/in/vinayakmitty/

Portfolio: https://vmitty.com/

Blog: https://medium.com/@vmitty

Tune in for actionable insights into entrepreneurship, data strategy, and the future of analytics and AI.

Join us on Data Democracy as we chat with Karyna Naminas, an Entrepreneur and Thought Leader in the world of AI and Data Annotation.

She is the CEO of Ukraine and US based computer vision and data annotation company, Label Your Data. Karyna and her team are pioneering innovative solutions across industries, from enhancing agricultural practices through computer vision to improving national defense capabilities with AI-driven projects.

Highlights include:

-The Future of AI: Karyna shares her forward-looking vision on how AI can be integrated with human intelligence to tackle some of the world's most pressing challenges.

- Overcoming Challenges in AI: Discover the real-world hurdles Karyna and her team face in the AI industry, and how they navigate these to bring innovative solutions to life.

- Inspiration for Entrepreneurs: Karyna opens up about her entrepreneurial journey, offering valuable insights and advice for those looking to make their mark in the tech industry.

- AI's Role in Global Security: Learn how AI is being utilized to enhance national defense capabilities, and the ethical considerations that come with it.

- Empowering Agriculture with AI: Explore how Karyna's team is revolutionizing agricultural practices using computer vision technology.

Resources:

- LinkedIn: https://www.linkedin.com/in/karyna-naminas-923908200/

- Website: https://labelyourdata.com/

Data Democracy: https://www.youtube.com/@DataDemocracy

Mitty's LinkedIn: https://www.linkedin.com/in/vinayakmitty/

Portfolio: https://vmitty.com/

Blog: https://medium.com/me/stories/public

Tune in to this insightful conversation and learn how Karina Naminas is leading the charge in transforming industries with AI. Whether you're an AI enthusiast, entrepreneur, or just curious about the future of technology, this episode has something for you!

Join us on Data Democracy as we chat with Jim James, a Global Entrepreneur, a PR guru, and a Podcaster.

Jim jumped off an airplane at the age of 17 and learned a valuable lesson that true value isn't in making money by the hour but in creating something from nothing. He went onto create companies across 3 continents and launch a podcast helping entrepreneurs get noticed. Jim reveals how data, PR, and digital strategies have evolved to play a crucial role in entrepreneurship.

Highlights include:

- Jim's entrepreneurial journey and the lessons learned from building businesses globally.

- The importance of PR and brand awareness in the digital age.

- Practical advice for entrepreneurs on navigating challenges and leveraging data for growth.

- Jim's vision for the future of entrepreneurship in the AI-driven world.

Resources:

- Jim James' Podcast - https://www.jimajames.com/podcast

- LinkedIn: / jimajames -

Website: https://www.jimjames.com

- The Unnoticed Entrepreneur Book - https://www.amazon.com/UnNoticed-Entr...

- EastWest Public Relations - https://www.eastwestpr.com/

Data Democracy:

Video Episode: Data Democracy - YouTube

Mitty's LinkedIn: Vinayak Mitty | LinkedIn

Portfolio: Mitty (vmitty.com)

Blog: Vinayak Mitty – Medium

Tune in for actionable insights into entrepreneurship, data strategy, and the future of PR and AI.