Sourcing Journal Radio

Data Dilemma


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This episode of Sourcing Journal Radio focuses on data and how apparel and footwear companies can use it from both the product development and allotment side as well as from a marketing and personalization standpoint.

In this episode, you'll hear from:

  • Jose Chan, vice president of business development at Celect, a data analytics firm that draws insightful information from big data to improve same-store sales and increase online conversion
  • Guido Campello, CEO of the Cosabella brand, which offers intimates, loungewear, sleepwear and activewear and has recently expanded from solely wholesale into private label, licensing and direct to consumer
  • Learn more about your ad choices. Visit megaphone.fm/adchoices

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