Too Rare To Die

Data-driven Scale-Ups | What Genius-level Marketing Looks Like with Foresight Digital's Michelle Bourke


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Featuring Australia’s brilliant Michelle Bourke, CEO of Foresight Digital - a plug and play performance marketing agency for established and ambitious emerging brands across Australia, Asia, US and the UK. We picked her brain, but she blew our minds. Discover shocking data-driven insights on the best marketing strategies for startups ready to scale, the truth about brand value, how to approach performance marketing and the secrets of the biggest brands in the world!


How do you grow into a critical leadership position? What’s a CEO’s actual duty (Batko’s secret)? How much is a brand really worth? What’s the most effective marketing budget? Learn from the best of the best.

Hosted by Bill Kerr & Walo Olapoju, produced by Matías Rosenberg and creative direction by Josefina Cordoba.

This show was sponsored by Athyna. Hire, manage and retain world-class global talent at www.athyna.io/rare.

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Too Rare To DieBy Athyna