In our 12th episode of #dataunplugged I had the pleasure to
speak with Alexey Dubrovin, Director Data at CARFAX Europe about data products
and data as a product, the journey at Carfax and how to get paid for your data
– sometimes not even with money.
More details on the episode below
- 00:30 - Introducing Alexey and Carfax
- 01:09 - The differences between data products and data as
- 05:20 - Is there a new trend in data?
- 06:57 - When building new data products, where do you
- 11:05 - Challenges Alexey faced when building the data
- 17:15- Trust and quality
- 22:34 - Building something the customer wants
- 34:25 - Benefits of continuing to improve and build out
- 37:35 - Data as a product for Carfax' internal purposes
- 43:10 - In hindsight, would you have done anything
differently now, when building or selling data as a product?
- 45:02 - Difference between building data products for external
- 48:50 - GDPR and selling data
- 58:50 - ChatGPT and selling data
- 01:01:01 - Monetising a data product without selling it