Marcus has founded multiple successful E-commerce brands and has been selling online for almost a decade through eBay, Amazon, Walmart, and numerous International marketplaces. Marcus’s brands have an extensive catalog of products that he has developed as well as one recent addition that he designed that has a patent pending.

In this episode, Marc shares how he was able to fire the man by successfully transitioning from being a full-time employee to becoming a full-time e-commerce entrepreneur.

[00:01 - 04:34] Opening Segment

• Marc’s path to being an e-commerce entrepreneur.
• He started selling on eBay and how he got started.
• His advice he would give to himself three years ago
• He focused on Marcet research to know which products sell while working full-time

[09:22 - 19:50] Developing An Entrepreneurial Mindset

• Marc’s advice for those who are just getting into the business
• Listening to podcasts helps him have the right mindset
• Finding problems everyday problems and developing solutions
• About 50% of Amazon product launches are unsuccessful 

[19:51 - 28:41] Amazon Product Launch Strategy

• To mitigate the risk of an unsuccessful product launch, only play with what you can afford to lose
• Marc’s advice on how to improve your product
• He evaluates up to five product ideas for each product launch
• There’s no real equation to the metrics, it’s more of a risk management
• Want some Amazon refunds? Check out GETIDA
• Promo code: FTM400

[28:42 - 38:27] How to Patent an Idea or Product

• Investors are commonly the ones concerned with patents
• The difference between a design patent and a utility patent
• Consult an attorney specializing in patent 
• Marcus shares his plans short-term and long-term plans

[38:28 - 41:55] Closing Segment

• The Fire Round
• Connect with Mar

Quotes:

“Found that the more time you put into it and get a lot out of it (product research), you understand a lot of market trends and you understand like what sells and what doesn't sell.” - Marcus Sauer

“That was one of the bigger challenges, finding that balance essentially between like going from a steady paycheck to like actually having to pull money out of this.” - Marcus Sauer

Send us a voice message and let us know how we can help you fire the man! 

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Resources Mentioned

GETIDA

Entrepreneur on Fire

Alibaba

Google Trends

Zero to One

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