DC Marketing Mixer

DC Marketing Mixer

By Dominic CorriveauBusinessManagement
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DC Marketing Mixer episodes

  • Your Personal Brand is All About You | Leadership in Marketing

    Yes, I’m still talking about personal brand. Before you skip, this  one is an extremely personal message and insight into why I think  personal brand is so important. My personal brand isn’t about what other  people think; It’s about what I think when I see myself. It’s personal.

    I’ve said before that the reason I make these videos, posts and more  is to help me get better at being a leader and a person. This week’s  message is a personal note to myself about why I make these videos,  newsletters, podcasts and more. Personal branding, for me, is not about  traditional branding. In marketing, we all know why brand is important.  Brand is what people think and say when you’re not around. Some time ago  my personal brand became important because I wanted to make sure that  when I look in the mirror, the person looking back represents all the  things I think are important – To me.

    This goes for everything. The creative work I’m producing and what  I’m putting into the public. My fashion. My work. My relationships. When  I look in the mirror, am I doing the things I want to represent me?  When I think of the things I’ve done, is that it impress others? Or did I  do it for me?

    I want that answer to always be I did it for me. So that when I look  in the mirror, the man I see is the doing the work, the art,  relationships I want to be looking back at me.

    You might say, I’m doing it for the man in the mirror…

    ---

    This is part of my Get better Friday, all about being a better leader.  Each piece is about me describing what I’ve been practicing to help me  become a better leader and coach for my team, my career and my personal  life.

    Contact me

    Would love to hear from you on this topic!

    Twitter: @domcorriveau

    Need even more? Check out my sister podcast Go With The Heat.   We just relaunched the show after going through all of the 80’s   goodness that was Miami Vice. The updated show is now going deeper into   the greatest era of action movies, 1975 – 1995.

    Go With The Heat Podcast

    Digital marketing professional

    Into digital marketing? Get a newsletter all about the best stuff in   digital marketing over the last week plus deep-dives into this  industry.

    Newsletter Subscribe

    Music“Werq”, “Basic Implosion” Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License  http://creativecommons.org/licenses/by/3.0/

    7 min
  • Burnout, Hobbies, and You | Leadership in Marketing

    Burnout has been an increasingly important conversation. Ignoring it  doesn’t make it go away and there are no simple solutions for  identifying, managing and curing burnout. As leaders it is also our job  to assist our team when they are struggling with burnout, in addition to  paying attention to our own feelings and mental state.

    Earlier this week I shared an article from Jason Shen that provided some interesting ways to work through burnout. There’s  one of the topics I want to cover a little deeper, because I think it’s  really important. I highly encourage you to read his post, which  includes reconnecting with others, re-framing your goals, finding ways  to contribute, plus the topic I want to cover today: Hobbies.


    This is part of my Get better Friday, all about being a better leader.  Each piece is about me describing what I’ve been practicing to help me  become a better leader and coach for my team, my career and my personal  life.

    Contact me

    Would love to hear from you on this topic!

    Twitter: @domcorriveau

    Need even more? Check out my sister podcast Go With The Heat.   We just relaunched the show after going through all of the 80’s   goodness that was Miami Vice. The updated show is now going deeper into   the greatest era of action movies, 1975 – 1995.

    Go With The Heat Podcast

    Digital marketing professional

    Into digital marketing? Get a newsletter all about the best stuff in   digital marketing over the last week plus deep-dives into this  industry.

    Newsletter Subscribe

    Music“Werq”, “Basic Implosion” Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License  http://creativecommons.org/licenses/by/3.0/

    9 min
  • Give Yourself Space | Leadership in Marketing

    In the last Get Better Friday I talked about trusting your instincts  before making a big decision. Solely using data isn’t the always the  best answer to decision making. Ultimately, you need to be happy with  your decision and the way to do that is to listen to your instincts. In  that post I discussed two ways you could guage your instincts.

    1. Flip a coin, imagine the coin is a person you trust and the outcome is their answer.
    2. Interview your future self.
    3. But, in order to have these discussions with your inner monologue,  you need to give yourself space. Real quiet time. Time away from  distractions, notifications and interruptions. In this Leadership in  Marketing insight I issue you a challenge. Sometime this week, get away  from your desk, your laptop and your phone, and have a moment to just be  with your thoughts. No music, no podcast, nothing. Just you and your  brain. Then, start asking yourself questions.

      I’d love to hear how this went for you. Contact me or leave a note.  What was it like? What did you talk to yourself about? How could you do  this on a routine basis?

      Let’s chat!


      This is part of my Get better Friday, all about being a better leader.  Each piece is about me describing what I’ve been practicing to help me  become a better leader and coach for my team, my career and my personal  life.


      Contact me

      Would love to hear from you on this topic!

      Twitter: @domcorriveau

      Need even more? Check out my sister podcast Go With The Heat.   We just relaunched the show after going through all of the 80’s   goodness that was Miami Vice. The updated show is now going deeper into   the greatest era of action movies, 1975 – 1995.

      Go With The Heat Podcast

      Digital marketing professional

      Into digital marketing? Get a newsletter all about the best stuff in   digital marketing over the last week plus deep-dives into this  industry.

      Newsletter Subscribe

      Music“Werq”, “Basic Implosion” Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License  http://creativecommons.org/licenses/by/3.0/

      6 min
    4. Trust. Your. Instincts. | Leadership in Marketing

      We’re all in the business of making data driven decisions. It’s all  we hear from coworkers, our boss and the C-Suite. Something that often  gets overlooked is our instincts. For some people, trusting their  instincts comes natural. But, for others, its something we have to  practice.

      Before making a big decision, dig into your instincts. In this week’s  Get Better Friday video I take a look at two ways you can investigate  your instincts before making that big decision.

      This comes from this great blog post by Scott Young.

      How to Make Hard Life Decisions

      This is part of my Get better Friday, all about being a better leader.  Each piece is about me describing what I’ve been practicing to help me  become a better leader and coach for my team, my career and my personal  life.

      Contact me

      Would love to hear from you on this topic!

      Twitter: @domcorriveau

      Need even more? Check out my sister podcast Go With The Heat.   We just relaunched the show after going through all of the 80’s   goodness that was Miami Vice. The updated show is now going deeper into   the greatest era of action movies, 1975 – 1995.

      Go With The Heat Podcast

      Digital marketing professional

      Into digital marketing? Get a newsletter all about the best stuff in   digital marketing over the last week plus deep-dives into this  industry.

      Newsletter Subscribe


      Music

      “Werq”, “Basic Implosion”
      Kevin MacLeod (incompetech.com)
      Licensed under Creative Commons: By Attribution 3.0 License
      http://creativecommons.org/licenses/by/3.0/


      6 min
    5. What if I was Successful? | Leadership in Marketing

      Over the last few weeks I’ve been talking a lot about objectives,  goals and tactics. One of the ways you can identify your objectives is  to think about what you would be proud to say you’ve accomplished a year  from today. Another way would be to ask yourself the question,

      “What if I was successful?”

      Or,

      “What does success look like for me?”

      Sometimes we have all these ideas in our head, but are unsure about  the ultimate goal we’re trying to accomplish. Pick one of these ideas  and ask these questions, you’ll be surprised at how many gaps you can  fill in just a short conversation with yourself.


      This is part of my Get better Friday, all about being a better leader.  Each piece is about me describing what I’ve been practicing to help me  become a better leader and coach for my team, my career and my personal  life.


      Contact me

      Would love to hear from you on this topic!


      Twitter: @domcorriveau


      Need even more? Check out my sister podcast Go With The Heat.   We just relaunched the show after going through all of the 80’s   goodness that was Miami Vice. The updated show is now going deeper into   the greatest era of action movies, 1975 – 1995.


      Go With The Heat Podcast


      Digital marketing professional

      Into digital marketing? Get a newsletter all about the best stuff in   digital marketing over the last week plus deep-dives into this  industry.

      Newsletter Subscribe

      6 min
    6. What Will You Say Next Year? | Leadership in Marketing

      One of the biggest moments that changed my perspective on where I was taking my career was this mindset. Often we ask what we've done in the last year. But, what do you want to say you've accomplished? As leaders we are always trying to grow, but the grind of daily tasks can get in our way to thinking about the future. Don't just use your email as a todo list, use this weekend to think about 2020.

      Close your eyes and imagine you're with several of your closest friends, family and coworkers at Thanksgiving next year. Someone asks you, "What was your proudest accomplishment in 2020?" What do you say?


      Read more about this topic:

      Brass Ring: https://mailchi.mp/8580e2d58526/three-of-you-is-better-than-one?e=6305081407

      Seth Godin: https://seths.blog/2019/11/a-year-from-now/


      This is part of my Get better Friday, all about being a better leader.  Each piece is about me describing what I’ve been practicing to help me  become a better leader and coach for my team, my career and my personal  life.


      Contact me

      Would love to hear from you on this topic!


      Twitter: @domcorriveau


      Need even more?

      Check out my sister podcast Go With The Heat.   We just relaunched the show after going through all of the 80’s   goodness that was Miami Vice. The updated show is now going deeper into   the greatest era of action movies, 1975 – 1995.


      Go With The Heat Podcast


      Digital marketing professional

      Into digital marketing? Get a newsletter all about the best stuff in   digital marketing over the last week plus deep-dives into this  industry.


      Newsletter Subscribe


      5 min
    7. The Difference Between Objectives, Goals, and Tactics | Leadership in Marketing

      This is part of my Get better Friday, all about being a better leader. Each piece is about me describing what I’ve been practicing to help me become a better leader and coach for my team, my career and my personal life.

      This week:

      • To accomplish anything requires a vision of what success looks before you begin.
      • After, you have a mix of objectives, goals and tactics that will eventually be the work that will lead you to that vision.
      • The difference between objectives, goals and tactics. We often  conflate the three together, mixing tactics with goals or interpreting  an objective as a tactic.
      • When you work with a vision in mind, setting objectives that help  push you to that vision will make setting goals and tactics easier.  Everyday you need to ask yourself, “Is this getting me closer to my  vision? To my life or career objectives?”

        Contact me

        Would love to hear from you on this topic!

        Twitter: @domcorriveau

        Need even more?

        Check out my sister podcast Go With The Heat.  We just relaunched the show after going through all of the 80’s  goodness that was Miami Vice. The updated show is now going deeper into  the greatest era of action movies, 1975 – 1995.

         Go With The Heat Podcast

        Digital marketing professional

        Into digital marketing? Get a newsletter all about the best stuff in  digital marketing over the last week plus deep-dives into this industry.

         Newsletter Subscribe

        6 min

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      Being a leader is more than just being a manager. I've been a leader of teams for more than a decade, but I'm far from being great. However, I truly believe in anyone and everyone, they just need a…