One of DDB Group Philippines' business unit heads, Ela Federigan-Chua, general manager of the Group's integrated media agency Optimax Communications, shares valuable tips on Client Servicing. Learn how to make your client partners feel truly valued and happy with their agency's service by listening to this podcast.

This episode is about remembering. Craig talks about people and pre-conceived notions or beliefs that have profound and lasting effects on us all.

In this episode, Craig reiterates how Nancy Koehn, a Harvard Business School and Omnicom University Professor, suggests that we study as examples the following remarkable leaders in history: Ernest Shackleton, Frederick Douglass, Abraham Lincoln, Oprah Winfrey, Howard Schultz, Rachel Carson and Dietrich Bonhoeffer. In times of ambiguity, Craig enumerates some things we can learn from these leaders.

As we all reflect on the new normal, Craig encourages us to be curious, as “thinkering” is needed by creative enterprises to differentiate, survive and thrive. Curiosity triggers us to think more rationally, make better decisions – helping us to toggle between system 1 and system 2 thinking.

At DDB Group Philippines, Craig likens our Managing Directors or business unit heads to frontliners, valiantly leading our businesses, ensuring we survive and thrive. Over the past few months, they have willingly devoted every waking hour to their people, and their health and mental wellbeing – perpetually looking out for them.

Over recent months, through necessity and survival, we’ve become better teamers. However, collaboration, as we know it, needs to be re-calibrated or re-defined. In this episode, Craig encourages us to think about actively seeking out contrarians – people who can proffer opposing views, reject the commonly held position, or go against current practices.

With not much time, Craig encourages us all to re-define our future of work. He underscores that the learning of new skills must be purposeful.

In this episode, being the final TBS ThinkPiece for 2020, Craig offers a summary – with some side notes – of an inspiring presentation he was involved in, delivered by Professor Youngme Moon.

A continuation of the previous episode of the same title, this episode is where Craig gives us his views on digital transformation, business success drivers and a couple of future thoughts.

This episode is titled Q&A 2020, the first of a two-part series. With 2020 vision (as seen through his coke bottle glasses), Craig responds to questions surrounding business projections, resilience, and sector forecasts.