Deadbolt Live: Security Marketing & Industry Growth with Vinny Peone

In this episode of Deadbolt Live, I sit down with Vinny Peone, Marketing Director for a leading security integrator, to talk all things marketing, security, and career growth. Plus, my cats make a special guest appearance—because what’s a podcast without a little chaos?

Vinny gives us an inside look at what it’s like to market for a security integrator on a daily basis and shares insights into Intelli-Tec’s new YouTube channel—a project he helped bring to life. We also dive into growing your personal brand on LinkedIn, where Vinny has amassed over 8,000 followers (meanwhile, I just hit 1,000!).

We discuss how he ended up in the security industry, balancing roles at two different companies, and whether security firms should invest in marketing professionals. Plus, we shout out BowmanVision Media, because every great episode deserves a great sponsor.

🔒 Tune in now for expert insights, career advice, and a few surprise feline interruptions!