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Debra Giampoli, Director, Global Strategic Agency Relations at Mondelez International, does not think the creative shoot-out is ideal for selecting an agency. She and Darren discuss the limitation of the creative pitch and then explore a new way of engaging with agencies that are being piloted by Mondelez International.
https://www.trinityp3.com/2016/06/working-with-agencies/
5
77 ratings
Debra Giampoli, Director, Global Strategic Agency Relations at Mondelez International, does not think the creative shoot-out is ideal for selecting an agency. She and Darren discuss the limitation of the creative pitch and then explore a new way of engaging with agencies that are being piloted by Mondelez International.
https://www.trinityp3.com/2016/06/working-with-agencies/
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