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In the inaugural episode of 'How Not to Be Successful,' Abbie and Kevin, successful entrepreneurs and owners of a media company, dive into their unique approach to business. They discuss their unorthodox methods, personal experiences, and the trials and tribulations of running multiple ventures. From the impact of AI on business and the importance of eating healthy to maintain productivity, to the challenges of replacing a company car and the complexities of integrating new staff, they cover it all. With anecdotes from their lives and honest reflections on their professional journeys, this episode offers an engaging and candid look at unconventional paths to business success.