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Decel mindset, relentless iteration and esoteric health tips - Episode #1
Welcome to the first episode of WIP The Podcast – straight out of Amsterdam, where we get real about the grit and grind of building a business. We’re not your average gurus with a success story wrapped in a bow. We’re founders in the trenches, sharing what it actually takes to scale, learn, fail, and iterate.
In this episode, we dig into:
The Decel Mindset – why there’s zero room for it if you’re serious about growing
Throughput and Volume – why bootstrapping an agency without high project flow is a one-way ticket to irrelevance
Constant Iteration – the obsession to test, tweak, and bring value to clients
Community and Culture – the real, unpolished truth of keeping a team motivated and thriving
Plus, a bit of esoteric wellness (Epsom salt and baking soda baths) for good measure
This is for anyone who’s building, grinding, and constantly learning. Hit subscribe if you’re here for the unfiltered, raw journey. We’re just getting started.
About Us
WIP The Podcast is hosted by Ian Piepenbrock and Wes Botman, founders who are deep in the process of scaling and refining their businesses every day.
Wes Botman is founder and CEO at Eli5, a software studio dedicated to making complex ideas accessible and clear.
Ian Piepenbrock is CEO at Noco, an agency that helps B2B SaaS and tech companies grow and scale with strategic web design and branding.
Follow us on X for more raw insights, thoughts and memes:
Wes: @wesbotman
Ian: @lamswolprins
View all episodes
By Wes Botman, Ian PiepenbrockWelcome to the first episode of WIP The Podcast – straight out of Amsterdam, where we get real about the grit and grind of building a business. We’re not your average gurus with a success story wrapped in a bow. We’re founders in the trenches, sharing what it actually takes to scale, learn, fail, and iterate.
In this episode, we dig into:
The Decel Mindset – why there’s zero room for it if you’re serious about growing
Throughput and Volume – why bootstrapping an agency without high project flow is a one-way ticket to irrelevance
Constant Iteration – the obsession to test, tweak, and bring value to clients
Community and Culture – the real, unpolished truth of keeping a team motivated and thriving
Plus, a bit of esoteric wellness (Epsom salt and baking soda baths) for good measure
This is for anyone who’s building, grinding, and constantly learning. Hit subscribe if you’re here for the unfiltered, raw journey. We’re just getting started.
About Us
WIP The Podcast is hosted by Ian Piepenbrock and Wes Botman, founders who are deep in the process of scaling and refining their businesses every day.
Wes Botman is founder and CEO at Eli5, a software studio dedicated to making complex ideas accessible and clear.
Ian Piepenbrock is CEO at Noco, an agency that helps B2B SaaS and tech companies grow and scale with strategic web design and branding.
Follow us on X for more raw insights, thoughts and memes:
Wes: @wesbotman
Ian: @lamswolprins